Sports Betting

    Hall of Fame

    Birgitte Sand
    Former Director General, Danish Gambling Authority
    CEO, Birgitte Sand & Associates

    Birgitte Sand is a Senior Executive with 25+ years of experience from leadership covering in-depth restructuring tasks, implementation of numerous comprehensive law complexes, massive digital transformation of work processes including groundbreaking technological solutions towards companies and citizens.

    Participating in a wide range of top-level decisions based on political agreements has provided Birgitte with an exquisite experience in inspiring, formulating and transforming visions to sustainable strategies and tangible results most recently as Director of the Danish Gambling Authority. Birgitte was through twelve years responsible for the successful construction and consolidation of a liberalized gambling licensing regime covering betting, on line casino, land-based casinos, lotteries and gaming machines.

    Birgitte comes with international experiences from tireless international cooperation and sharing of knowledge. Past President and Patron of IAGR and awarded “European Regulator of the Year 2017” by IMGL and Compliance Lifetime Achievement Special Award 2021 by VIXIO GamblingCompliance.

    Birgitte is a strong supporter of a dialogue-based relationship between regulators and the gambling industry and now do board work and runs a gambling consulting business, Birgitte Sand & Associates.