What makes Betting on Sports stand out to you?
Well, in my opinion, the quality of the speakers, the engagement and also the interaction between the stakeholders, the visitors, the participants, I have seen, compared to last year, a completely different energy and also, a willingness to contribute. A lot of Americans, of course, have come over and because it’s been five months from the [inaudible 00:00:29], everyone is really looking at the US market and they are learning they need to learn from Europe and from the UK in particular.
What are you hoping to get out of it?
I think, in my opinion, the objective here is to really qualify the importance of writing the rules properly. To have a sustainable market means that the market would be profitable for everyone, for the full value chain. Probably, as things are in the US today, this is not clear. In my opinion, it’s important to take the best practise onboard and to obviously, protect consumers. Talking about sports integrity, qualifying commercially viable fees, a good sustainable physical environment and in my opinion, if we in these opportunities, manage to talk about it and discuss also with policy makers, it could really make the difference.
So much innovation is going on within the industry at the moment. How different is Betting on Sports 2019 going to be?
Well, I mean, there will still be merger and acquisitions. In my opinion, there has not been any sunsetting. I can’t see any sunsetting going on. There’s been a lot, in the past, going on and I think this process will continue. Apart from the US market which will really, really now, in the next months and the year to come and probably, next year in particular, be still a hot topic, I think there will be another very important subject which will be M&A. M&As are how large organisations can get together and bring the best competencies and try to streamline the fragmentation we have seen in the last decade.
