The Greatest Show in Gaming
16-18 SEPTEMBER 2025
FEIRA INTERNACIONAL DE LISBOA & MEO ARENA
CONFERENCE & EXHIBITION ON TUESDAY, WEDNESDAY & THURSDAY
Schedule
Agenda
Floor Plan
2024 Attendees
News
About About
SBC Summit is SBC’s global event, designed to unite the entire gaming industry in one place—the stunning city of Lisbon. SBC Summit is SBC’s global event, designed to unite the entire gaming industry in one place—the stunning city of Lisbon.
Following the remarkable success of the 2024 edition, which established it as the fastest-growing event in the industry, SBC Summit will return to Lisbon in 2025, bigger and better than ever. Following the remarkable success of the 2024 edition, which established it as the fastest-growing event in the industry, SBC Summit will return to Lisbon in 2025, bigger and better than ever.
The summit is set to grow by 20% in both attendance and venue size, now spanning an impressive 135,000m² square meters. The summit is set to grow by 20% in both attendance and venue size, now spanning an impressive 135,000m² square meters.
What Makes SBC Summit Special? What Makes SBC Summit Special?
A Truly Global Gathering: With attendees from 134 countries (based on 2024 numbers), this event is unmatched in its international reach. A Truly Global Gathering: With attendees from 134 countries (based on 2024 numbers), this event is unmatched in its international reach.
Diverse Opportunities: Explore zones dedicated to key industry verticals and participate in targeted summits to enhance your experience. Diverse Opportunities: Explore zones dedicated to key industry verticals and participate in targeted summits to enhance your experience.
World-Class Content & Memorable Entertainment: Eight stages featuring renowned speakers and industry icons, complemented by numerous networking opportunities. World-Class Content & Memorable Entertainment: Eight stages featuring renowned speakers and industry icons, complemented by numerous networking opportunities.
The event culminates with INFINITY Lisbon, its iconic closing celebration at the MEO Arena. The event culminates with INFINITY Lisbon, its iconic closing celebration at the MEO Arena.
Everyone who’s anyone in the gaming industry will be in Lisbon—don’t be the one left out. Mark your calendars and join us! Everyone who’s anyone in the gaming industry will be in Lisbon—don’t be the one left out. Mark your calendars and join us!
30000
DELEGATES
8000
OPERATORS
3500
AFFILIATES
700
EXHIBITORS
550
SPEAKERS
2025 Floor Plan 2025 Floor Plan
View Live Floorplan
event floorplan
The SBC Summit Experience The SBC Summit Experience
1

Europe’s Leading City Destination

3x World Travel Awards 2024 winner
Scenic locations
Amazing culinary offerings
A multitude of beautiful UNESCO heritage sites

2

Secure
the best hotels
at special rates

The most convenient and best quality hotels will be gone very quickly
Secure the best rates and hotels via SBC’s booking network

3

DJ Superstars
get the house pumping

Get ready for an unforgettable night as Timmy Trumpet and Alok ignite the MEO Arena with electrifying sets and unstoppable energy.

4

Fuel Your Summit
Culinary/Dietary Variety

Convenient areas for refueling and networking, excellent options for all dietary needs and preferences, including healthy, vegan, vegetarian, gluten-free, and lactose-free choices. Plus, a great selection of the most popular regional foods

What’s on What’s on
iGAMING
& CASINO
ZONE
iGAMING
& SPORTS BETTING
ZONE
affiliate
leaders
summit
payment
expert
summit
Player
protection
Zone
MEDIA
HEAD-
QUARTERS
SBC AWARDS
SBC Leaders Summit
super
stage
SBC FOOTBALL
CHAMPIONSHIP
Infinity Lisbon
Food
festival
Confirmed 2025 Headline Speakers Confirmed 2025 Headline Speakers
keynote speaker photo
Previous Keynote Speaker Keynote
Gary Vaynerchuk
Serial entrepreneur & marketing powerhouse
Chairman of VaynerX
Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, business, and the internet. Known as “GaryVee,” he is described as one of the most forward thinkers in business. He acutely recognizes trends and patterns early to help others understand how shifts in consumer attention impact the realities of the business world today.

Gary’s approach sits at the intersection of business and pop culture. He keenly understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber.

This year, Gary will unveil two new books: his seventh book, Day-Trading Attention (set to be published on May 21, 2024), and his first children’s picture book Meet Me in the Middle (set for July 16, 2024). In Day-Trading Attention, he provides fresh insights into navigating the modern social media landscape, emphasizing storytelling and mastering underpriced attention channels. He highlights the “TikTokification of Social Media,” where content relevance surpasses follower counts. Meanwhile, Meet Me in the Middle features VeeFriends characters Eager Eagle and Patient Pig, exploring emotional intelligence and empathy for children.

Gary is an entrepreneur at heart—he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Sydney, Singapore, Tokyo, Bangkok, and Kuala Lumpur. VaynerMedia is part of the VaynerX holding company, which also includes Eva Nosidam Productions, Gallery Media Group, The Sasha Group, VaynerSpeakers, VaynerCommerce, and Tingley Lane Trading.

Gary is also the Co-Founder of VaynerSports, Resy, and Empathy Wines—two of which he successfully exited, with Resy acquired by American Express and Empathy Wines by Constellation Brands. He is also the Co-Founder of VCR Group, VaynerWatt, and ArtOfficial.

Gary owns a Major League Pickleball team called the 5s, is part owner of a Big3 basketball team, and an investor in the revival of the SlamBall League. He is also the founder and creator of VeeCon, a contemporary super-conference that converges business and pop culture with innovation and technology.

In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 44 million followers and garner over 300 million monthly impressions/views across all platforms. His podcast, The GaryVee Audio Experience, ranks among the top podcasts globally.

Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, and Pencils of Promise. He is also a longtime Well Member of Charity: Water. His life ambition is to buy the New York Jets.
17th September 2025
11:30 - 12:15
Super Stage
Agenda
Testimonials Testimonials