What is it you are showcasing today? So today we’re showcasing one of our newest and most innovative products which is called Pay and Play. Back in 2015 we launched Pay and Play with Ninja Casino. Ultimately what Pay'N'Play is it’s a product that allows the...
What made you want to participate in Betting on Sports 2018? This is really ground zero in terms of what’s going on in the world of sports betting. Our partners, ISG are here. So, it made sense that Formula 1 was here. How important is it for...
How is your partnership with Betcris developing? Hilly, Louis, Anam, the guys at Betcris, all friends, and they just thought who’s popular in China, who can we get hold of? And they come up with Ronnie O’Sullivan. So I think that’s where it started. Since then...
What do you believe is the most prominent challenge facing betting operators? I think one of the underlying challenges we have is that you adapt but also, capitalise on an unpredictable regulatory environment and this is in a multi-restriction, multiproduct, multichannel context. But at the same...
What do you think about the new opportunities that are opening up in the new US market? I think it’s very, very interesting times at this stage. We have to see how it all settles and I think you have to do some ironing out of...
What do you think about the emerging markets in the US? Well, I’m from Denmark and it’s a small European country. I hate that all the attention goes to the US market but at the same time, I recognise that we, in terms of technology, platforms...
How did you get your deal with Betway? We were very lucky last time. We came to this forum and we met Betway here and after a few months we now have our very nice agreement with them for a few years as our main sponsor...
How important is the growth of darts? The vast majority of our sponsors are from the betting industry and that’s something that we look to preserve and develop. We've got strong relationships with a lot of leading bookmakers, not just in the UK but in Germany,...
What is going on with Betgenius at the moment? I mean, it’s been a frantic last year. Obviously, the World Cup. From the corporate perspective, we’ve been acquired by Apax Partners. So, we’ve been part of the private equity gang and so, looking forward to increased...
What makes Betting on Sports stand out to you? Well, in my opinion, the quality of the speakers, the engagement and also the interaction between the stakeholders, the visitors, the participants, I have seen, compared to last year, a completely different energy and also, a willingness...