With the SBC Digital Summit fast approaching, event sponsors have been giving us their advice on how the betting and gaming industry can overcome the challenges they face in the current COVID-19 lockdown.
HollywoodTV’s Stevie Kennedy told SBC that he believes ‘bridging the gap between entertainment and gaming’ is key in mitigating the impact of COVID-19.
What are you looking forward to at the SBC Digital Summit?
Networking and learning how the industry will reinvent itself in the current climate.
What would be your biggest bit of advice for betting and gaming businesses trying to mitigate the impact of COVID-19?
Increase virtual sports and make products more entertaining, bridging the gap between entertainment and gaming.
What are you promoting at SBC Digital Summit?
HollywoodTV and Golden Race – With the world at home , players need entertainment. Golden Race and HollywoodTV have always put entertainment first. Our products deliver long engagement sessions ( on average in excess of 1 hour).
What industry innovation will capture the most attention in 2020?
Solutions that focus on the consumer needs – now post COVID, players will want virtual entertainment with community features.
Which operator has impressed you the most in 2020?
BET9JA – they developed a totally local and bespoke solution for a lottery that took into consideration local cultures & challenges.
Which parts of the conference agenda have caught your eye?
The Networking Bar.