SBC doubles down on its mission to uplift women in sports betting, iGaming, and related fields with the launch of the Women Empowerment Initiative (WE). WE aims to connect, educate, and empower women, fostering a community of strong, inspired leaders ready to make an impact. Starting this September, SBC will roll out a special program at the SBC Summit, held at Feira Internacional de Lisboa on 24-26 September.

SBC Launches WE Initiative to Empower Women in Gaming, Backed by Dedicated Allies

SBC doubles down on its mission to uplift women in sports betting, iGaming, and related fields with the launch of the Women Empowerment Initiative (WE)

WE aims to connect, educate, and empower women, fostering a community of strong, inspired leaders ready to make an impact.

Starting this September, SBC will roll out a special program at the SBC Summit, held at Feira Internacional de Lisboa on 24-26 September. 

Groups such as All-In Diversity Project, Brazil-focused Association of Women in the Gaming Industry (AMIG), LATAM-facing Asociación Femenina de Gaming (ASFEG), Global Gaming Women (GGW), SheEOs, Malta-based Women in Gaming Group, and Women in Gaming – African Chapter are already backing this effort to unite and empower women.  

Lucía Mouriño, VP Relationships LatAm, SBC: “Drawing 25,000 delegates from around the world, this flagship event is the perfect opportunity for us at SBC to partner up with leading organisations, associations, and groups dedicated to empowering women. 

“As an event organiser, we are committed to providing a space for women in our male-dominated industry to discuss what matters to them. We are very pleased with the overwhelming support from our allies worldwide.”

SBC has a history of actively raising awareness about the challenges women in the industry face by hosting networking breakfasts at all its events and curating conferences specifically designed to unite women through mentorship, tailored content, and special features. 

Notably, the latest edition of CasinoBeats Summit in May dedicated an entire day to women in gaming, starting with a relaxing yoga session and ending with a poker tournament, providing a holistic, empowering, and fun experience.

With the Lisbon conference less than two months away, SBC is now expanding its mission. Formalising this initiative by giving it a name and purpose marks the first step in showcasing the company’s commitment to creating a year-round support network that extends beyond SBC Summit and other events.

The SBC Summit 2024 itinerary will feature a robust program designed to foster connections among women. Highlights include a dînatoire, a dedicated meet-up on the expo floor with curated ice-breakers, the beloved GGW breakfast tradition, and conference content addressing the most relevant issues facing women in our industry. 

Furthermore, SBC will hold a small special recognition ceremony for two outstanding women in the industry who have not only excelled professionally but have also dedicated themselves to mentoring and advocating for women in sports betting and iGaming. 

Mouriño added: “As we embark on this initiative, it’s important to honour and celebrate both an established legacy and an emerging star committed to empowering her peers, without waiting for everything to be perfectly in place.”

SBC encourages women in this industry to reach out to [email protected] to get involved and share their ideas for improving industry representation.

Want to submit an entry for the recognition ceremony? You can do it here.

Join us at the SBC Summit at the Feira Internacional de Lisboa from September 24-26, where 25,000 sports betting and iGaming industry professionals will converge for three days of networking and educational sessions led by over 450 senior decision-makers. Get your tickets now (Early Bird Deal is currently available).

Affiliates can apply for a free pass.

Operators can also apply for a complimentary ticket.

SBC Summit Tbilisi Gears Up for Its Strongest Edition Yet
11 Jul | SBC Summit Tbilisi | Cosmo Teare
'SBC Summit Tbilisi 2025 will return to Georgia's capital on 15-16 October, bringing together 2,000 senior...
Read more
Why Real-Time Isn’t Enough: The Future of Payments in a Streaming Economy
10 Jul | SBC Summit | Cosmo Teare
'As real-time payment infrastructure becomes more commonplace in mature markets, the next battleground for innovation is...
Read more
10 Jul | Events | Ellis Davis
'This September, SBC is gearing up for its biggest and most ambitious event yet—SBC Summit 2025....
Read more
Industry legends join SBC for million euro charity event
10 Jul | Events | Maria Tsnompilantze
'SBC has assembled a crack team to deliver the industry’s most ambitious trade show entertainment for...
Read more
Mobile-First Innovation and Cultural Strategy Drive SBC Summit 2025’s Focus on Africa
9 Jul | SBC Summit | Cosmo Teare
'As part of its Emerging Markets conference focus, SBC Summit 2025 will shine a spotlight on...
Read more
Sebastián Salazar, EstelarBet: inovação e personalização no mercado latino-americano
9 Jul | Events | Ellis Davis
'Sebastián Salazar, fundador da EstelarBet, conversou com o SBC Notícias Brasil sobre o mercado latino-americano de apostas esportivas e...
Read more
Crocobet: the Caucusus will be a launchpad between East and West markets
9 Jul | SBC Summit | Cosmo Teare
'The Caucasus region of Eurasia has caught the attention of many multinationals, and local firm Crocobet, and its Chairman, Temur Mikeladze, are not...
Read more
Why the Payment Expert Summit at SBC Summit 2025 is a Must-Attend
9 Jul | SBC Summit | Cosmo Teare
'Payments are the backbone of any successful iGaming business. You can have the best product, marketing,...
Read more