A dedicated zone on the show floor where founders can demo their products, tell their story, and connect directly with investors, operators, and commercial partners. With a presence on the exhibition floor, startups benefit from increased visibility, giving them a booth and a platform designed to maximise exposure and engagement. For those on the lookout for the next big thing, this is where you’ll find it.

A dedicated meeting space where startups connect directly with investors, operators, and media to move conversations forward. Built for deal-making, partnership discussions, and first meetings that lead to follow-ups. A focused environment to sit down, qualify opportunities, and get business done. For startups, it’s a chance to meet the people who can power their next stage of growth. For investors and operators, it’s a direct line to vetted early-stage companies ready to scale.

On Thursday, 1 October, the stage is dedicated entirely to startups, putting product demos, innovation showcases, and founder presentations in the spotlight. Built to maximise visibility, the Product Innovation Showcase Stage gives startups the chance to present their products directly to operators, investors, affiliates, suppliers, and media actively looking for new ideas and solutions. For startups, it’s an opportunity to generate exposure and attract commercial interest. For other attendees, it’s a fast-track way to discover the next generation of industry innovation.