An event can feature the most thought-provoking conference sessions, the most memorable networking opportunities, and hospitality that puts five-star hotels to shame, but without the right attendees, it’s all in vain.
Having the right people in the room can accelerate your product’s growth, boost your brand’s visibility, or expand your company’s offerings, making attendee quality one of the most crucial aspects of any event.
While we can’t predict the future or guarantee exactly who will participate in SBC Summit Rio 2026, we can look back at the attendee list from 2025, a strong indicator of the stature and diversity of companies and roles that choose to attend.
This blog takes a reflective look at the organisations that joined us last year and what types of attendees you can expect to connect with when we return next March.
🕹️Operators in Attendance
Operators are one of the foundational pillars of the sports betting and iGaming industry, making their attendance at the event vital.
Thankfully, for SBC Summit Rio, the response (from both local and global operators) has been remarkable. In 2025, operator attendance increased by 46%, alongside an outstanding NPS score of 76.67 (for reference, anything over 50 is considered excellent).
Additionally, the event drew all but four licensed operators operating in Brazil, underscoring not just the breadth of operator attendance, but the trust regulated brands place in SBC Summit Rio.
In 2026, the event is set to welcome 15,000 delegates, including 6,000 operator representatives, meaning operators will account for 40% of total attendees. For affiliates, suppliers, and wider stakeholders, that puts your chances of connecting with an operator at close to 1 in 2 people. With that in mind, here’s a look at the operators you’re set to meet.
🌍 Global Operators
Global operators who attended in 2025 include: 888 William Hill, bet365, Betsson Group, Betway, Caesars, DraftKings, FanDuel, Kaizen Gaming, LeoVegas, Pinnacle, and Stake.com.
Who you’ll meet: Founders, CEOs, International/Regional Directors (LATAM), Country Managers (Brazil), Heads of Partnerships, Heads of Affiliates, Paid Media/Performance Marketing Teams, Product & Platform Teams, Payments/Fintech Teams, Compliance Specialists, Regulatory Affairs Teams.
🇧🇷Regional Operators
Regional operators who attended in 2025 include: Aposta Ganha Group, Aposta.la, Bet7k, BetNacional, Casa de Apostas, Esportes da Sorte, Galera.bet, Pixbet, Vaidebob, Zep.bet.
Who you’ll meet: Founders, CEOs, Commercial Directors, Heads of Marketing, Head of Affiliates/Partnerships, CRM Managers, Sportsbook/Casino Managers, Head of Payments, Risk/Fraud Managers, Compliance Specialists, Customer Operations Teams.
🤝Affiliate Participation
Affiliates serve as a crucial gateway into any market. They have a finger on the pulse of evolving player preferences, understand the right channels to reach operator demographics, and know how to create deep, meaningful campaigns, making them essential for operators.
In 2025, affiliate participation at SBC Summit Rio more than tripled, surging by 224%. And it wasn’t just the growth that stood out; affiliates also gave the event the highest NPS score (78) of any audience segment, highlighting the value of attending and signalling strong momentum for 2026.
With a dedicated Affiliate Leaders Summit offering a focused conference stage and a show floor, SBC Summit Rio is a haven for global and regional affiliates alike to track trends, network with operators, and strengthen their presence in Brazil.
🌍Global Affiliates
Brazil’s recent regulation presents a major opportunity for established, global affiliates to enter the market and help shape sustainable growth.
Having a strong international affiliate mix at the event adds real value for everyone: it brings proven acquisition know-how from mature regulated markets, encourages cross-border partnerships, and creates a clearer picture of successful compliance-led marketing. The result is better conversations, better deals, and better long-term outcomes for the wider industry.
Global affiliates who attended in 2025 include: Better Collective, Catena Media, Clever Advertising, Futbol Sites, MediaTroopers, OddsScanner, SofaScore, and XL Media.
Who you’ll meet: CEOs, Founders, Directors of Partnerships, Heads of Acquisitions, Paid Media Teams, SEO Directors, Commercial Leads, Head of Sports, Media/Editorial Teams, Regional Partnerships Managers (LATAM), Legal/Compliance Managers.
🇧🇷Regional Affiliates
The participation of regional affiliates is crucial for both global and local brands. They bring market-specific expertise that helps international operators localise effectively, while giving regional operators and suppliers access to partnership opportunities that accelerate growth.
With a deep understanding of player behaviour and preferences, regional affiliates know which messages land, which channels convert, and how to operate within evolving compliance frameworks. That local insight can be the difference between a new market entrant gaining modest traction and becoming a true regional powerhouse.
Regional affiliates who attended in 2025 include: 3C Gaming, Adsterra Brasil, Afiliapub, Betconnect, Maior Apostas Brasil, Nobrebet, PixGaming, Rocahead, and more.
Who you’ll meet: Founders, CEO’s, Head of Affiliates, Heads of Partnerships, SEO/Content Specialists, Social Media Influencers, Social & Community Teams, Media Buying Teams, Traffic Managers, Growth/Commercial Manager, Compliance/Regulatory Specialists.
💸Payment & Fintech Providers
In 2025, SBC Summit Rio brought together a strong mix of payments and fintech providers, essential for operators seeking faster, seamless, and secure payment infrastructures.
With so many specialists in one place, it was much easier to compare solutions, stress-test integrations, and move conversations along quickly. The payoff is felt in the areas that really affect performance: higher approval rates, faster payouts, fewer chargebacks, and stronger player trust.
It also connected brands with teams who genuinely know the local landscape, offering Brazil-ready, compliance-friendly setups built for PIX-first journeys, instant settlement, and fraud protection, improving the user experience without adding risk or squeezing margins.
And that momentum isn’t slowing down. In 2026, SBC Summit Rio will keep bringing the payments world together through the dedicated Payment Expert Summit, complete with its own expo floor and conference track—making it the go-to place to meet the providers shaping payments in Brazil.
Payment & fintech providers who attended in 2025 include: Mitek, MobInc, Nuvei, Paag, Paybrokers, Paycash, Trio Payments, and Veriff.
Who you’ll meet: Founders, CEO’s, Directors of Sales, Head of Partnerships, Product Managers, Risk Teams, Fraud Departments, Compliance/AML Teams, Customer Success Teams.
💡Product, Platform & Compliance Innovators
Across the show floor and conference, attendees will have access to a diverse range of suppliers showcasing the technologies, tools, and content driving the Brazilian market.
The variety of 2025 suppliers demonstrated just how deep and varied the market has become, and offers a strong preview of the types of companies delegates can expect to engage with again in 2026.
🎮Game Providers & Studio Powerhouses
The 2025 edition welcomed a strong lineup of game studios and providers such as Amusnet, CreedRoomz, Evolution, Evoplay, Pragmatic Play, Red Rake Gaming, Rubyplay, Wazdan, and ZeusPlay, alongside local content specialists including Caleta Gaming and Notix.Games.
Their presence showcased the full spectrum of content driving Brazil’s player engagement, from crash games and RNG to live casino and instant-win formats.
Who you’ll meet: Commercial Directors, Heads of Game Partnerships, Account Directors & Managers, Studio/Live Casino Directors, Product Managers, Compliance/Certification Leads, Regional Sales Leads (LATAM).
🧩Platform & Player Account Management (PAM) Providers
Key platform providers such as Atlas-IAC, Betconstruct, Comtrade Gaming, Gamingtec, MobInc, Soft2Bet, and WeeBet were among the notable exhibitors in 2025, presenting turnkey solutions, sportsbook engines, PAMs, and modular integrations. Their attendance provided operators with the infrastructure they rely on when entering and scaling in Brazil.
Who you’ll meet: CTOs/Heads of Technology, Product Directors, Platform Partnerships Teams, Heads of Integrations, Solutions Specialists, Head of Operations, Account Directors, Compliance Leads.
📊Sports Data & Integrity Providers
Global data leaders Data.bet, Genius Sports, LSports, Oddin.gg, and Sportradar all brought cutting-edge sports data, pricing engines, integrity services, and esports analytics to the 2025 show floor, reinforcing their importance within Brazil’s football-dominant betting landscape.
Who you’ll meet: Directors of Integrity, Heads of Trading/Sportsbook Solutions, Data Partnerships Teams, Product Managers (Data/Trading), Commercial Directors, Account Directors, Regulatory/Compliance Teams.
🧠CRM, Retention & Marketing Automation
Retention specialists Fast Track and Smartico were key players in 2025, demonstrating how operators can drive personalised UX, lifecycle automation, and user reactivation in a competitive market.
Who you’ll meet: VPs/Directors of Customer Success, CRM Product Leads, Heads of Account Management, Solutions Specialists, Lifecycle Marketing Specialists, Implementation Managers.
🛡️KYC, AML & Compliance Providers
Given Brazil’s regulatory transition, compliance technology had a strong presence with IDNow, Mitek, Sumsub, and Veriff all attending last year to showcase robust identity verification, document processing, and risk management solutions.
Who you’ll meet: Heads of Compliance/AML, Risk & Fraud Directors, Product Managers (KYC/IDV), Solutions Engineers, Partnerships Leads, Sales Directors.
🔧Local Tech & Infrastructure Specialists
Brazilian and regional companies, including ControlF5, eGames Lab, sqala, V Technocon, and Warrenside, added crucial local-market expertise, offering tailored tech services, platform localisation, and compliance support.
Who you’ll meet: Founders, CEOs, Heads of Implementation, Technical Leads, CTO Experts, Solutions Specialists, Local Partnerships Managers, Compliance & Localisation Leads, Account Manager.
🏛️Regulators & Institutional Stakeholders
SBC Summit Rio 2025 featured a growing presence of regulators and institutional stakeholders, reflecting the market’s shift to long-term sustainability.
Their participation proved valuable for every segment of the industry: operators gained clearer insight into licensing direction and enforcement priorities, suppliers could align product roadmaps with compliance realities, and affiliates better understood what is required for safe, yet captivating campaigns.
Just as importantly, their attendance helps turn big regulatory headlines into practical clarity, supporting better decision-making around market entry, partnerships, payments, KYC/AML expectations, and responsible gambling frameworks as Brazil’s regulation continues to mature.
Regulators, associations, and institutional stakeholders who attended in 2025 include: CIBELAE, Coljuegos, Fecoljuegos, IBJR, Loterj, Ministério da Fazenda, and the Puerto Rico Gaming Commission.
Who you’ll meet: Regulatory Directors, Government Representatives, Policy Makers, Public Affairs Teams, Licensing & Authorisation Teams, Compliance & Enforcement Specialists, Legal Counsels, and Tax & Treasury Representatives.
🗞️Media Organizations
SBC Summit Rio attracts media and agency participation that goes beyond reporting from the sidelines; these teams attend, network, and (in many cases) exhibit, making them active contributors to the event’s commercial energy.
For attendees, that creates two layers of value: visibility and access. Visibility, because the right conversations can quickly become headlines, interviews, and shareable content that boosts credibility across Brazil. Access, because you’re face-to-face with the people shaping narratives, distributing campaigns, and connecting brands with audiences.
Rather than simply amplifying what happened, their presence helps shape what happens—from on-site content opportunities and partnership introductions to campaigns that carry momentum long after the show floor closes.
Media organizations that attended in 2025 include: SBC Noticias BR, BNLData, iGaming Brazil, Games Magazine Brazil, Playmaker Capital, Soloazar, and Zona de Azar.
Who you’ll meet: Editors-in-Chief, Journalists/Reporters, Producers, Content Leads, Social Media & Community Teams, Commercial Directors, Partnership Managers, PR & Comms Leads, Marketing Agency Directors, Brand Strategists.
Final Thoughts
Whether you’re looking to partner with a local affiliate, learn from global operators, or integrate payments built for Brazil’s regulated market, SBC Summit Rio brings together the people and businesses driving growth across the entire gaming ecosystem.
From decision-makers and market leaders to the specialists powering compliance, acquisition, and player engagement, SBC Summit Rio will give you the opportunity to have the conversations that truly count.
Secure your Spot at SBC Summit Rio 2026:
VIP Event Pass: This pass gains you access to everything the event has to offer for just R$3000. This includes the show floor, all conference sessions, complimentary breakfast, lunch, and refreshments, and access to all evening networking parties.
Group Pass (3+): Are you attending the event with your team? Consider the Group Pass offer! For bookings of three or more, each VIP Event Pass will be priced at just R$1800!
Expo+ Pass: Evening networking and complimentary food not for you? Access the show floor and all conference sessions with our Expo+ Pass for just R$500.
Expo Only Pass: New for this year, we’re introducing a FREE pass. This gives you access to the show floor only. It’s perfect for teams or individuals on a budget that are still keen to make deals.
Operator & Affiliate passes: If you are an operator or affiliate, you’re eligible for a complimentary VIP Event pass! Operators can apply here | Affiliates can apply here.
