Interview with Niels Erik Folmann, CEO of Danske Spil

Betting Insights – A range of interviews from SBC Events with some of the leading figures in the sports betting industry.

Niels Erik Folmann is CEO of Danske Licens Spil A/S, the online gambling subsidiary of Danske Spil. Danske Licens Spil has maintained a leading position in the Danish market of sports betting, pools, poker and casino online games since the partial liberalization of the market in 2012.

Prior to his current role, Mr. Folmann worked as an executive advisor and marketing management consultant, covering fields of expertise in strategic planning, communication strategy, and organizational brand alignment; as the founder of his own consultancy; and as CEO of BBDO Denmark.

He his Masters Degree at Aarhus Business School in 1989 and has completed executive training programs at Insead and Harvard Business School. He sits on two company boards and serves as a certified examiner at the Danish School of Media and Journalism.

Niels Erik Folmann, had the following to say about SBC Events and the Betting on Football 2017 conference:
“It is important that the betting industry has the opportunity to discuss the major issues it faces on a global scale, and I am pleased to take part in this by addressing all the challenges and opportunities we are facing in the Scandinavian market.”

“I had two amazing days at Stamford Bridge. The event offered the perfect mix of great sessions and relevant business meetings. It’s probably the best industry event I’ve attended to date.”

 

 

SBC Summit Europe: What does a successful regulated market look like?
29 Oct | SBC Summit Europe | Ellis Davis
'SBC Summit Europe | 19-21 April 2027 | RAI Amsterdam Channelisation: Keeping players in the regulated...
Read more
7 European Markets that everyone should be watching in 2027
28 Oct | SBC Summit Europe | Ellis Davis
'SBC Summit Europe | 19-21 April 2027 | RAI Amsterdam How We Defined “Opportunity”Finland: Europe’s Next...
Read more
SBC Summit Europe Strengthens Dutch Industry Engagement Through Strategic CasinoNieuws Partnership
28 Oct | SBC Summit Europe | Ellis Davis
'Multi-year partnership will see CasinoNieuws become SBC Summit Europe's exclusive Dutch gambling media partner, expanding the...
Read more
SBC Summit Europe: Is Europe's Regulatory Environment Too Fragmented?
27 Oct | SBC Summit Europe | Ellis Davis
'SBC Summit Europe | 19-21 April 2027 | RAI Amsterdam One Continent, Multiple LicencesTax Can Change...
Read more
SBC Summit Europe: The Home of European Gaming
26 Oct | SBC Summit Europe | Maria Tsnompilantze
'Why Europe's regulated gaming industry needs a meeting place of its own, who it is for,...
Read more
Know Your Player: Turning behavioural insight into responsible growth
21 Oct | Webinar | Scott Fulton
'How can operators use player behaviour data to make better decisions? Are we able to turn...
Read more
SBC and VNLOK Announce Strategic Partnership to Strengthen Licensed Operator Participation at...
19 Oct | SBC Summit Europe | Ellis Davis
'Multi-year partnership will bring Dutch licensed operators and industry leadership to Amsterdam, strengthening dialogue on regulation,...
Read more
SBC Summit 2026 Closes Record Lisbon Week with 40,000 Attendees as Event...
16 Oct | SBC Summit | Cosmo Teare
'SBC Summit 2026 concluded its third edition in Lisbon with more than 40,000 attendees, but the...
Read more