Brazil’s market regulations have reshaped the payment landscape, prompting payment providers and operators to rethink their strategies.
The regulated market has drawn a wave of international operators, sparking a strong demand for local payment solutions and opening the door to new partnerships.
At the same time, new regulations—like the ban on crypto payments and the mandatory use of Pix —have pushed operators and payment providers to tailor their platforms to better align with the region’s regulations and preferences.
To help operator payment teams and payment providers overcome these challenges, SBC Summit Rio will feature a ‘Payment Expert Summit’ conference track. This blog will highlight some of the notable panels scheduled throughout the week.
Payment Landscape: Key Provisions and Opportunities
🕒 Time: 12.40 – 13.30
📅 Date: Wednesday, 26 February 2025
📍 Location: Conference Room 2
In Brazil, traditional payment methods like credit cards, cash, crypto, payment slips, and checks aren’t allowed in gaming. Pix, launched in 2020, has quickly become a global payments success story and the go-to option in the country when it comes to gambling.
This panel will focus on how new companies can adapt to Pix while staying compliant with regulations. If you’re entering the market, it’s a must-attend for your payments team—understanding Pix could be the key to your success in Brazil!
The panel will feature experts from key sectors, including payment providers (Pay4Fun, OKTO, Gamersbank), operators licensed in Brazil (Blaze and SevenX Gaming), and the ANJL association—ensuring a well-rounded discussion.
Fintech Revolution: Where Money Meets Tech
🕒 Time: 14.00 – 14.40
📅 Date: Wednesday, 26 February 2025
📍 Location: Conference Room 2
In this panel, our experts will dive into everything you need to know about the world of fintech—from new technology to the latest regulations. You’ll also pick up valuable tips on recruiting top talent, building strong partnerships between operators and financial institutions, and staying on top of compliance.
The panel will feature a lineup of legal and financial experts, from Brazilian operators and law firms. Fernanda Meirelles (Partner, Media & Gaming Area, FAS Advogados) and Arthur Silva (Founder & CEO, Alfa Entretenimento) will draw from their extensive career in Brazilian law to break down current fintech regulations. Vitória Lopes Goellner (Legal Counsel, BET77) brings to the table unique insights tackling legal challenges from an operator’s perspective, while Gabriel Romão (CFO & Head of Finance, Galera Bet) provides an overview of the financial strategies driving success for Brazilian operators.
A Collaborative Approach to Fraud Prevention
🕒 Time: 2.00 – 2.40 pm
📅 Date: Wednesday, 26 February 2025
📍 Location: Conference Room 2
This panel will tackle the growing threat of fraud and how to safeguard players while driving business growth. It’s your chance to get up to speed on the latest anti-fraud strategies, learn how to better support payment teams in player protection, and discover smart tactics to improve user retention and boost revenue.
The panel will feature an expert lineup; Roberta Guedes (Compliance Director, iBetta Bet Compliance LTDA), Ludiara Sousa (Head of Payments, Blaze), Samer Atassi (VP of LATAM, Jumio), Gabriel Barbabela (Lead Product Manager, Veriff) and Lucas Romeu (Compliance Director, Futuras Apostas).
Jumio and Veriff will draw from their expertise in identity verification systems and authentication services to provide the best solutions to combatting fraud. iBetta Bet Compliance will offer a perspective on the legal side of things, whereas Blaze and Futuras Apostas will provide insights as Brazilian operators – ensuring every perspective is covered.
View the list of speakers here.
Honourable Mentions:
- No Crypto Betting? The Ban You Didn’t See Coming: Dive into Brazil’s ban on crypto payments and its ripple effects across the industry. Our expert panel will explore innovative payment alternatives and discuss what the future might hold for crypto in Brazil.
- Stronger Safeguards, Smarter AI: Discover how operators can simplify identity verification while enhancing user engagement. This panel will unpack the latest age and ID verification regulations and showcase how cutting-edge technologies like AI are revolutionizing KYC processes.
- Next-Gen Payments Launch: Brazil’s iGaming Future: Be the first to hear from César García, CEO of OneKey Payments, as he introduces their game-changing payment solution. Learn how it’s designed to help brands stand out, elevate user experiences, and boost conversion rates.
Key Provisions of Normative Ordinance No. 615
Prohibited Payment Methods:
- Credit Cards: Banned to prevent players from incurring debt through gambling activities.
- Cryptocurrencies: Prohibited due to concerns over transaction anonymity and potential money laundering risks.
- Cash and Cheques: Restricted to enhance transaction traceability and reduce fraud.
- Payment Slips (Boletos): Excluded to ensure real-time transaction monitoring and compliance.
The rationale behind the ordinance:
- By limiting payment methods to those under the purview of the Central Bank, the government aims to improve monitoring and enforcement of anti-money laundering (AML) and know-your-customer (KYC) regulations.
- Restricting credit card use helps prevent players from accumulating gambling-related debt, promoting responsible gambling practices.
- The prohibition of anonymous or less traceable payment methods, such as cryptocurrencies and cash, reduces the risk of fraud and financial crimes within the gambling sector.
Final Thoughts
The Payment Expert Summit at SBC Summit Rio will address pivotal topics that are reshaping the future of payments in Brazil’s burgeoning gambling market.
Apart from exploring Brazil’s new payment regulations, the agenda will also focus on how operators can innovate while ensuring compliance and delivering a seamless user experience.
With the rise of instant transactions like Pix, effective fraud prevention strategies are more critical than ever. Attendees will learn how to implement KYC protocols, identity verification processes, and AI-driven solutions that enhance user trust, support retention, and meet strict regulatory requirements—all while improving the customer journey.
In a market where regulatory compliance is now mandatory for growth, this summit will provide essential guidance on managing cross-border payments, adapting to local payment preferences, and harnessing fintech advancements to optimise compliance and operational efficiency.
Operators and affiliates can apply for complimentary passes.