Covers.com is sponsoring Betting on Sports America

Covers Media Group – Large media deals have been significant for the industry

SBC is continuing to catch up with its sponsors for Betting on Sports America, and in a chat with Covers Media Group, we spoke about the development of the web publishing space in a post-PASPA USA.

General Manager, Mark Harper, told SBC that they will be promoting the covers.com brand at #bosamerica, as well as their new B2B publishing tools.

#bosamerica will take place from the 23-25 April at New Jersey’s Meadowlands Exposition Center. Some of the industry’s most revered figures will come together to discuss topics such as regulation, marketing and the role of lotteries in the new market.

What are you looking forward to at Betting on Sports America?

Continuing to promote the Covers.com brand in our 25th year of operation and also launching some exciting new B2B products to market.

What are you promoting at Betting on Sports America?

As we’ve been in the web publishing space and servicing sports betting consumers for so many years, we have decided to launch a new set of B2B publishing tools that will help our B2B clients position their web properties as sports betting resource destinations.

What sports betting partnership has stood out in the past 12 months?

There were a host of large media deals that stood out last year. That said, I’d say the NBA / MGM, 3-year data deal last year was the agreement that stood out the most. The deal was a significant agreement for the sports betting industry.

If you could attend one sporting event, what would it be?

I’m from England originally and a huge football (soccer) fan, so I’d love to attend a Champions League final with my hometown club Newcastle playing.

The event is set to host 175 leading industry speakers across 40 sessions, with 60 exhibitors displaying their latest products. For more information, please visit the Betting on Sports America website.

‘Learning from industry leaders in a professional and social setting’ - Burton...
14 Jul | SBC Summit North America | Basil Williams
'As SBC Summit North America gets underway. Burton Deady, Enterprise Account Executive at Applause, details how...
Read more
‘An invaluable opportunity to come together’ - Kamran Hedjri, CEO, PXP Financial
14 Jul | SBC Summit North America | Basil Williams
'Ahead of SBC Summit North America, Kamran Hedjri, CEO of PXP Financial, discussed future industry trends...
Read more
‘SBC brings the industry together and offers great content’ - Sarafina Wolde...
13 Jul | Events | Martyn Elliott
'As SBC Summit North America gets underway, Sarafina Wolde Gabriel, Senior Director, Global Markets at GeoComply...
Read more
‘Learning from industry leaders in a professional and social setting’ - Burton...
13 Jul | Events | Martyn Elliott
'As SBC Summit North America gets underway. Burton Deady, Enterprise Account Executive at Applause, details how...
Read more
White Hat Studios CEO Andy Whitworth on rolling out in the US
8 Jul | SBC Summit North America | Basil Williams
'White Hat Studios is now live in the US, having announced a slew of high-profile deals...
Read more
‘Bringing all walks of life from the industry together’ - Eric Frank,...
7 Jul | SBC Summit North America | Basil Williams
'Ahead of next week’s SBC Summit North America, Eric Frank, CEO and CO-Founder of Odds On...
Read more
‘An excellent opportunity to network’ - Oliver Lietz - nanocosmos CEO
7 Jul | SBC Summit North America | Basil Williams
'With SBC Summit North America just under a week away, Oliver Lietz, CEO of nanocosmos, describes...
Read more
SBC Summit North America helps attendees ‘understand the evolving landscape’ - Salim...
6 Jul | SBC Summit North America | Basil Williams
'Salim L. Adatia, Vice President of Client Services for North America at Gaming Laboratories International (GLI)...
Read more