Covers.com is sponsoring Betting on Sports America

Covers Media Group – Large media deals have been significant for the industry

SBC is continuing to catch up with its sponsors for Betting on Sports America, and in a chat with Covers Media Group, we spoke about the development of the web publishing space in a post-PASPA USA.

General Manager, Mark Harper, told SBC that they will be promoting the covers.com brand at #bosamerica, as well as their new B2B publishing tools.

#bosamerica will take place from the 23-25 April at New Jersey’s Meadowlands Exposition Center. Some of the industry’s most revered figures will come together to discuss topics such as regulation, marketing and the role of lotteries in the new market.

What are you looking forward to at Betting on Sports America?

Continuing to promote the Covers.com brand in our 25th year of operation and also launching some exciting new B2B products to market.

What are you promoting at Betting on Sports America?

As we’ve been in the web publishing space and servicing sports betting consumers for so many years, we have decided to launch a new set of B2B publishing tools that will help our B2B clients position their web properties as sports betting resource destinations.

What sports betting partnership has stood out in the past 12 months?

There were a host of large media deals that stood out last year. That said, I’d say the NBA / MGM, 3-year data deal last year was the agreement that stood out the most. The deal was a significant agreement for the sports betting industry.

If you could attend one sporting event, what would it be?

I’m from England originally and a huge football (soccer) fan, so I’d love to attend a Champions League final with my hometown club Newcastle playing.

The event is set to host 175 leading industry speakers across 40 sessions, with 60 exhibitors displaying their latest products. For more information, please visit the Betting on Sports America website.

TipsterChat: Brazil’s Betting Future Lies in Authentic Connection
29 Feb | Events | Ellis Davis
'For many customers, tipsters serve as trusty companions, offering expert predictions to navigate the intricacies of...
Read more
Martin Lycka: Entain: 100% Compliance Needed for Brazil’s iGaming Payments Landscape
28 Feb | Events | Ellis Davis
'‘Word on the street’ is that the Brazilian gambling market is set to be dominated by...
Read more
Martin Lycka: Taking Entain’s RG Flag Into Brazil’s Emerging Sports Marketing Ecosystem
27 Feb | Events | Ellis Davis
'The Brazilian sports ecosystem is preparing for one of the biggest regulatory developments and commercial opportunities...
Read more
Tom Waterhouse: Brazil’s Battle on Localisation Refreshes Gambling’s M&A Landscape
23 Feb | Events | Ellis Davis
'Renowned gambling investor and industry M&A strategist, Tom Waterhouse, believes that investor appetite will be replenished by the...
Read more
23 Feb | Events | Maria Tsnompilantze
'SBC is gearing up to launch its debut Earnings & More: Capital Markets Forum event at...
Read more
SBC partners with WA.Technology to Organise Poker Tourney in Rio
22 Feb | Events | Maria Tsnompilantze
'WA.Technology, a global B2B provider offering a full spectrum of iGaming solutions, is set to be...
Read more
Shaping the Future of Betting: SBC Summit North America Announces ‘Sports Betting’...
22 Feb | Events | Ellis Davis
'The 'Sports Betting' conference track at SBC Summit North America will gather some of the top...
Read more
OKTO: Capitalising on Brazil’s growing betting market through advanced paytech
22 Feb | Events | Maria Tsnompilantze
'As Brazil’s betting market continues to expand, payment providers well-prepared for the new regulatory framework like OKTO are...
Read more