‘East&West’ ICE message for round-the-clock BetConstruct business

BetConstruct is ready to show off the full scale of its “round-the-clock business” through its ‘East&West’ marketing campaign for ICE 2020

In contrast to previous years, where the campaign has been kept under wraps until the week of the show,  BetConstruct admitted that it “cannot keep this concept for the year to come in secret”.

It added that the brief and concise message of ‘East&West’ describes the global strength of the BetConstruct business – a “conglomerate on which the sun never sets”. 

BetConstruct is particularly proud of its global expansion given that everything it has was created in Armenia. Guided by professional developers and managers, it has since embarked on a journey from a tiny technology hub in Western Asia to a worldwide igaming giant with 15+ regional offices.

All of the company’s sportsbook partners are offered a complete range of products and award winning professional services. The multilingual, 120+ sports offering is backed with data feed solutions from FeedConstruct and tools such as the AI-powered CRM, BetCloud and SpringBuilder website constructor. 

In October 2019, BetConstruct confirmed the roll out of Spring Pro, a new technology solution that allows a gaming operator to choose, adjust and configure products to its exact requirements.

Meanwhile, on the online gaming side is the Casino Suite, which combines gaming cultures and traditions from all over the world through a wide choice of games including Live Casino, Slots, Skill Games, Poker, innovative VR entertainment, bet-on lottery and Social Gaming. BetConstruct has also actively upgraded its Fantasy Sports and Virtual Sports offerings to meet global growth. 

Reaching out to the world of crypto, the software developer has also established its own cryptocurrency named Fasttoken. BetConstruct believes it is getting ahead of the curve with this token, in preparation for a future which “belongs to decentralized gambling”.

To see the size of the company for yourself, visit stand S1-350.

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