Microgame S.p.A: 2021 is the year to embrace a multichannel approach to business

With SBC Digital – Italy only a few days away, we’ve been chatting with some of our event sponsors to find out what they think will be some of the biggest topics at the event.

Marco Castaldo, CEO of Microgame S.p.A, was very excited that Italy will be in the spotlight for this event, highlighting that in 2021 we will likely see a redefinition of land-based and retail strategies – as well as increased political and regulatory scrutiny.

What are you looking forward to at SBC Digital Italy 2021?

Finally an SBC event focused on Italy!  Great speakers, and an excellent opportunity to analyse what is happening at a crucial time in one of the largest gaming markets.

What are your predictions for the gaming industry in 2021?

Significant online growth. Redefinition of land-based and retail strategies favouring multichannel models and continued tough political and regulatory scrutiny.

What are you promoting at SBC Digital Italy 2021?

We are the gateway to Italy, the only one-stop shop guaranteeing quick market entry and successful development of multichannel business models.

What industry innovation will capture the most attention in 2021?

If I knew, I wouldn’t be filling out this form!

What partnership has stood out in the past 12 months?

Microgame closing deals with 20 new operators in Italy (sort, self-serving but I can’t help it!)

Which parts of the conference agenda have caught your eye?

The main panels all have the potential to be informative and thought-provoking.

SBC signs long-term agreement to remain in Lisbon until 2030
2 Oct | SBC Summit | Maria Tsnompilantze
'SBC signs long-term agreement with Turismo de Portugal, the Municipality of Lisbon and Lisboa FCE, securing...
Read more
Meet the Winners of the Affiliate Leaders Awards 2026
1 Oct | Affiliate Leaders Summit | Maria Tsnompilantze
'Clever Advertising, Hub Affiliations, Flashscore Network and Catena Media were among the big winners at last...
Read more
Portugal officials welcome SBC Summit back to Lisbon for third year
29 Sep | SBC Summit | Maria Tsnompilantze
'Government and Lisbon city dignitaries join ribbon-cutting ceremony as SBC Summit returns to the Portuguese capital...
Read more
Rohini Sardana: Cricket is missing the affiliate and marketing partners
25 Sep | Affiliate Leaders Summit | Maria Tsnompilantze
'Cricket is one of the most widely watched sports in the world, but the betting market...
Read more
RubyPlay to spotlight localisation and engagement platform growth at SBC Summit 2026
24 Sep | Uncategorized | Becca Kocar
'Splash Tech, Firerose and an AI panel headline the supplier’s presence in Lisbon RubyPlay, a provider...
Read more
Join SA Gaming as Our Distinguished Guest at SBC Summit
24 Sep | Events | Becca Kocar
'With over 17 years of industry expertise, SA Gaming is a premier Live Game provider, offering...
Read more
Evoplay to showcase expanding ecosystem at SBC Summit 2026
24 Sep | Events | Becca Kocar
'Evoplay, the award-winning game development studio, is set to showcase its extended product ecosystem at SBC...
Read more
ENJOY prepares rare black diamond prize for SBC Summit
24 Sep | Events | Becca Kocar
'Supplier's first solo stand will host exclusive tournament built around hit slot Diamond Slam ENJOY Gaming,...
Read more