MIRACL: The industry must concentrate on the user experience

As our sponsors are gearing up for SBC Digital Summit Africa this week, we’ve been catching up with some of the industry’s leading figures to discuss what they’re looking forward to .

Rob Griffin, CEO of MIRACL, told SBC that they’re looking to promote their customer authentication solution which he believes will be the industry innovation that captures the most attention in 2020.

What are you looking forward to at the SBC Digital Summit Africa?

Keynote day1

What would be your biggest bit of advice for betting and gaming businesses trying to mitigate the impact of COVID-19?

Accelerate digital and concentrate on UX

What are you promoting at SBC Digital Summit Africa?

MIRACL’s customer authentication secures users accounts while providing the best user experience on any device   

What industry innovation will capture the most attention in 2020?

MIRACL authentication !!

Which operator has impressed you the most in 2020?

Digitain

Which parts of the conference agenda have caught your eye?

Regulation overview of East and West Africa

24 Apr | Canadian Gaming Summit | Maria Tsnompilantze
'In the fast-paced world of the gambling industry, seasoned professionals often possess a wealth of knowledge...
Read more
Dr Michael Auer: Neccton is here to integrate safe play into the...
24 Apr | Events | Ellis Davis
'2023 saw OpenBet acquire customer protection specialist Neccton, which is considered a key pillar for the tech giant...
Read more
WHAT MAKES LISBON THE IDEAL LOCATION FOR SBC SUMMIT 2024
24 Apr | Events | Ellis Davis
'In case you missed the memo, SBC’s flagship event is swapping Barcelona for the breathtaking atmosphere...
Read more
Headliners announced for SBC Summit North America 2024
23 Apr | Events | Ellis Davis
'SBC Summit North America will feature a powerhouse lineup of conference headliners, covering everything from legislative insights...
Read more
Socios.com: using a ‘deep understanding of audience desires’ to maximise marketing success
23 Apr | CasinoBeats Summit | Ellis Davis
'Apple, Nike, Spotify and Netflix are just a few global companies that can attribute a significant...
Read more
Creatos Media: a human touch is not enough in the age of...
22 Apr | CasinoBeats Summit | Ellis Davis
'While artificial intelligence has already proven itself as an incredibly useful tool for most facets of...
Read more
Fluharty: Focus cannibalization talk on the black market
22 Apr | Events | Ellis Davis
'The 2024 SBC Summit North America is less than a month away, but the excitement around the event...
Read more
Former Miami Dolphin Dan Marino to keynote at SBC Summit North America
22 Apr | Events | Ellis Davis
'Dan Marino, nine-time Pro Bowl quarterback, and former Miami Dolphin, is set to appear on an exclusive...
Read more