UltraPlay, part of ODDS Group, participated in the annual SBC Summit this September. The event took place in Lisbon, Portugal, at the grand venue Feira Internacional de Lisboa.
The SBC Summit has continuously grown over the years, especially compared to its previous editions. This year, the event venue welcomed 600 exhibitors and over 25000 attendees. The halls were packed with curious professionals eager to learn more about the exhibitors’ latest innovations or take part in their interactive stands. The exhibiting companies weren’t the only source of excitement as SBC had prepared a diverse range of activities. Visitors had the unique opportunity to hear in person the World Wide Web inventor Sir Tim Berners-Lee, as well as legendary skateboarder Tony Hawk.
UltraPlay was positioned at stand E140 as part of ODDS Group alongside BitLabz, a renowned crypto and payment software solutions provider, and Odds.Online – a rising star in the iGaming industry.
The UltraPlay team was thrilled to present our latest innovations and interact with attendees through engaging activities like our wheel of fortune where guests had the chance to win exclusive branded merch. Our partners, BitLabz and the newly introduced Odds.Online, also garnered significant attention. Odds.Online, making its debut, showcased its sports betting odds API, which provides developers with real-time data for seamless integration.
The summit offered us not only a platform to exhibit our advancements but also invaluable networking opportunities. Throughout the event, we engaged in discussions on emerging industry trends, including the integration of blockchain technology and the evolving regulatory frameworks that shape our operations. This experience has been instrumental in refining our strategies and solutions in the iGaming and sports betting landscape.
Stay tuned as we are yet to announce upcoming events in which we will take part.
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