SBC recognises new industry talent with Rising Star award

McCarron, Rising StarSBC will crown the inaugural Rising Star in Sports Betting at the SBC Awards 2016, which will be held on December 7 at Under the Bridge nightclub. This prestigious award has been created to recognise the most prolific emerging operator or affiliate in the sports betting industry.

Andy McCarron, Managing Director at SBC, said: “We are particularly excited about crowning the Rising Star in Sports Betting for 2016. This award will be contested by companies that have emerged as the most successful new players in the industry over the last three years.

“The best entries will be put to a vote between all those who registered for this year’s Betting on Football and Betting on Sports conferences, with voters asked to place particular emphasis on growth, new market penetration, and improvements in both brand awareness and brand recognition.”

However, this is just one of 15 awards created to recognise excellence in 2016. SBC is also calling all suppliers, agencies and technology companies to put themselves forward for one or more of the seven innovation-based awards. The best entries submitted by the October 25 nomination deadline will then be judged by an all-star panel tasked with picking out the truly-ground breaking entries.

For example, the ‘Innovation in Football Betting’ award has been created to recognise the company behind the best product in football betting, whilst the ‘Innovation in Sports Betting’ prize will be won by the company behind the best product in sports betting, or non-football betting, for 2016.

For all of the innovation awards, the judging panel will give most credit to companies which have demonstrated the best innovation, applied the most creativity and differentiation, and recorded the biggest commercial success. Betgenius picked up ‘Best Innovation’ for its Abandoned Betslip Targeting at last year’s awards, formerly known as the Betting on Football Awards.

Nominations for all of this year’s awards will close on October 25, and will be presented by Sky Sports’ Hayley McQueen, who has been sponsored by Argyll Entertainment to host the event.

  • Click here to see the full list of award categories
  • Click here to submit your nomination for an award

Tickets for the SBC Awards 2016 are available for £80 +VAT on www.sbcevents.com. This price covers drinks, food and Under the Bridge club entry from 7:00 pm until late.

The judging panel for the innovation awards includes the CEO’s from Argyll Entertainment, SNAI, LeoVegas, 10bet, 12bet, BetConstruct, Betaland, Fortuna, Marathonbet, Mr Green, Fusioneer, PariMatch, Centric Holdings, Spiffx, Golden Race, Metric Gaming, SBOBet, 138.com and TXODDS.

Sponsors of the event are 138.com, Argyll Entertainment, BetConstruct, Betradar, EnergyBet, Golden Race, and Marathonbet. For sponsorship opportunities, contact [email protected].

SBC signs long-term agreement to remain in Lisbon until 2030
2 Oct | SBC Summit | Maria Tsnompilantze
'SBC signs long-term agreement with Turismo de Portugal, the Municipality of Lisbon and Lisboa FCE, securing...
Read more
Meet the Winners of the Affiliate Leaders Awards 2026
1 Oct | Affiliate Leaders Summit | Maria Tsnompilantze
'Clever Advertising, Hub Affiliations, Flashscore Network and Catena Media were among the big winners at last...
Read more
Portugal officials welcome SBC Summit back to Lisbon for third year
29 Sep | SBC Summit | Maria Tsnompilantze
'Government and Lisbon city dignitaries join ribbon-cutting ceremony as SBC Summit returns to the Portuguese capital...
Read more
Rohini Sardana: Cricket is missing the affiliate and marketing partners
25 Sep | Affiliate Leaders Summit | Maria Tsnompilantze
'Cricket is one of the most widely watched sports in the world, but the betting market...
Read more
RubyPlay to spotlight localisation and engagement platform growth at SBC Summit 2026
24 Sep | Uncategorized | Becca Kocar
'Splash Tech, Firerose and an AI panel headline the supplier’s presence in Lisbon RubyPlay, a provider...
Read more
Join SA Gaming as Our Distinguished Guest at SBC Summit
24 Sep | Events | Becca Kocar
'With over 17 years of industry expertise, SA Gaming is a premier Live Game provider, offering...
Read more
Evoplay to showcase expanding ecosystem at SBC Summit 2026
24 Sep | Events | Becca Kocar
'Evoplay, the award-winning game development studio, is set to showcase its extended product ecosystem at SBC...
Read more
ENJOY prepares rare black diamond prize for SBC Summit
24 Sep | Events | Becca Kocar
'Supplier's first solo stand will host exclusive tournament built around hit slot Diamond Slam ENJOY Gaming,...
Read more