Asia is home to some of gaming’s most valuable and closely watched markets. In the UAE, a developing regulatory framework is creating new commercial possibilities, while established Far Eastern jurisdictions such as Macau and the Philippines continue to demonstrate the scale of demand across the region.
Eurasia is developing along a different path. Across Central Asia and the Caucasus, some markets are tightening regulation while others move towards more structured online frameworks, creating a shifting mix of opportunity and risk.
With regulatory approaches, player behaviours, payment systems and product preferences varying significantly between markets, identifying where and how to expand is far from straightforward.
That is where SBC Summit can help.
Across its conference agenda, regulatory networking programme and exhibition floor, the event gives delegates the opportunity to understand the developments shaping Asia and Eurasia, meet the people closest to regulatory change and connect with companies already serving or targeting these markets.
Take a Closer Look at Asia and Eurasia’s Key Gaming Markets
Before entering any market, businesses need to understand the forces shaping it.
Across the Global & Emerging Markets Stage, operators, regulators and regional experts will examine the regulatory reforms, commercial trends and market developments redefining Asia and Eurasia.
Sessions include:
From Kazakhstan to Georgia: Who’s Opening Up and Who’s Shutting Down in Eurasia?
Tuesday, 29 September | 15:30–16:10 | Global & Emerging Markets Stage | Emerging Markets
Regulation is reshaping betting across Central Asia and the Caucasus. While Kazakhstan tightens compliance, Uzbekistan and Kyrgyzstan are moving towards regulated online markets, and Georgia is adapting to higher taxes and advertising restrictions. This session will examine where sustainable growth remains and which markets warrant long-term investment.
UAE’s High-Stakes Shift: Regulators, Resorts and a Brand-New Rulebook
Tuesday, 29 September | 16:10 – 16:50 | Global & Emerging Markets Stage | Emerging Markets Track
The UAE’s progress towards a regulated gaming market has made it one of the industry’s most closely watched jurisdictions. This panel will examine recent regulatory developments, progress on integrated resorts, and what businesses need to know as the country’s gaming framework takes shape.
The Far East: Opportunity Rising, Tolerance Shrinking
29 September | 16:50 – 17:30 | Global & Emerging Markets Stage | Emerging Markets Track
This session covers regulatory change across Asia: reform in the Philippines, cautious growth in Cambodia and Vietnam, gradual betting reform in Japan, and a tightening AML framework in Macau. Delegates will come away with a clearer picture of where the opportunities are and what to consider before entering the region.
Other useful panels for attendees focusing on Asia:
Alongside the market-focused sessions, several wider agenda discussions will also be relevant for businesses looking at Asia, particularly around leadership, AI, regulation, compliance, and operational growth.
Super CEO Panel: The Industry Speaks
29 September | 12:30 – 13:20 | Super Stage | MEO Arena
Featuring some of the industry’s most influential leaders, the Super CEO Panel brings together the CEOs shaping the future of global gaming. Delegates will hear how they are approaching expansion, regulation, investment, and long-term growth, offering valuable insight for businesses with ambitions in Asia and beyond.
Panellists:
- Aris Dimarakis, Deputy CEO, Kaizen Gaming
- Dieter John, Group CEO, FEG
- Albert Simsensohn, CEO, Super Technologies
- Kresimir Spajic, CEO, Allwyn Digital
- Jesper Svensson, CEO, Betsson Group
- Dan Taylor, CEO, Flutter International
- Moderated by: Dinos Stranomitis, CEO, Altenar
Build Skills That Support Growth Beyond Asia and Eurasia
Understanding change is only the first step. Education+ helps delegates develop the practical skills needed to respond through a programme of interactive Masterclasses and Tech Academies designed to turn industry insight into action.
The Tech Academies will give delegates the opportunity to explore four areas changing how gaming businesses operate: AI, marketing, Web3 and gamification. Through expert guidance, demonstrations and group discussion, attendees can examine how these technologies are being used across the industry and consider where they could add value within their own organisations.
For delegates looking for more specialised training, the Masterclasses will provide deeper, hands-on learning focused on specific areas of sportsbook and casino operations:
- Sportsbook Trading Masterclass, led by Jonathan Smith, Founder, Sportsbook Training Services: Learn how sportsbooks create and price odds, use market data and build trading models, before applying those principles to NBA pricing.
- Electronic Gaming Masterclass, led by Lucien Wijsman, Gaming Consultant: Explore player behaviour, slot performance and product strategy, with practical guidance on how operators can build casino experiences that better reflect the needs of modern players.
- Responsible Gaming Marketing Masterclass, led by Arjan Korstjens, Owner, Casino Marketing Academy: Learn how to embed player protection across acquisition, retention and CRM strategies, improve customer communication and use player monitoring to support earlier intervention while balancing commercial objectives with long-term player wellbeing.
For attendees looking to discover new products, technologies, and solutions, the Global Innovation Showcase brings together suppliers demonstrating the latest tools shaping the future of gaming. From AI and payments to player engagement and platform technology, delegates can explore new innovations, see live demonstrations, and speak directly with the teams behind them.
Meet the People Driving Asia’s Gaming Markets
Markets are built by people as much as regulation.
SBC Summit’s networking programme gives delegates direct access to regulators, operators, suppliers and investors working across Asia and Eurasia.
Dedicated Regulatory Gaming Meetups create opportunities to discuss regional developments directly with market experts through focused conversations rather than traditional conference presentations.
Networking opportunities include:
Regulatory Gaming Meetups
SBC Summit’s dedicated Regulatory Gaming Meetups will give delegates direct access to the regulators and policy leaders shaping Asia’s gaming markets.
Each meetup will be hosted by a regional expert, who will guide the conversation, introduce the key regulatory themes, and help delegates ask market-specific questions in a more focused networking environment.
All Meetups will take place in the Regulatory Gaming Meet-Up Lounge, located at F4-17 on the Floor Plan.
Asia Regulatory Gaming Cocktail Hour
Tuesday, 29 September | 13:30–14:30
Designed for businesses with an interest in the Far East, the Asia Regulatory Gaming Cocktail Hour will bring together regulators and industry leaders from markets including the Philippines and Macau.
Attendees can discuss the latest regulatory developments, share experiences, and gain first-hand insight into the opportunities and challenges shaping one of gaming’s most influential regions.
Eurasia Regulatory Gaming Meetup (Armenia, Georgia, Azerbaijan, Uzbekistan, Kazakhstan, Ukraine)
Tuesday, 29 September | 15:00–16:00
The Eurasia Regulatory Meetup will connect delegates with regulators from Armenia, Georgia, Azerbaijan, Uzbekistan, Kazakhstan, and Ukraine, offering direct insight into one of the industry’s most diverse and strategically important regions. Discussions will cover cross-border cooperation, anti-illegal gambling enforcement, and the role of consumer protection in shaping future market development.
Hosted by:
- Zaza Baramidze, CEO, Random Systems Georgia
Emirates Regulatory Gaming Meetup (Abu Dhabi, Dubai, RAK)
Tuesday, 29 September | 13:30–14:30 | Regulatory Gaming Meet-Up Lounge (F4-17)
Meet regulators from Abu Dhabi, Dubai, and Ras Al Khaimah to discuss the UAE’s journey towards regulation, exchange perspectives, and gain first-hand insight into one of the industry’s newest markets.
India Regulatory Gaming Meetup
Wednesday, 30 September | 12:00 – 13:00 | Regulatory Gaming Meet-Up Lounge (F4-17)
Following India’s gambling ban, this meetup offers delegates the opportunity to discuss the legal challenges currently facing the market, explore the growing opportunities across fantasy sports, horse racing, and lotteries, and hear directly from some of the country’s leading industry experts and decision-makers about what comes next.
Each meetup’s host will play a central role in turning high-level regulatory discussion into practical, direct engagement with the authorities and industry stakeholders closest to the region’s biggest developments.
SBC Connect Meets
Delegates can also use SBC Connect Meets to arrange meetings with Asia-focused operators, suppliers, affiliates, regulators, and investors before arriving in Lisbon.
Through the SBC Connect app, attendees can search by company, exchange messages, arrange meetings in advance, and schedule conversations in the dedicated SBC Connect Lounge (F741 on the floor plan), helping them turn regional interest into meaningful business conversations.
Show Floor Tours
Show Floor Tours will offer another structured way for delegates to identify relevant contacts across the exhibition floor. While no tour focuses exclusively on Asia, it is a great way to meet operators and suppliers looking to expand to the region.
Show floor tours are ordered by topic rather than jurisdiction, with the opportunity to join a tour focused on:
- AI in Gaming
- Casino Games
- Platform & Aggregator Solutions
- Sportsbook Technology
- Marketing Tech & CRM
- Fintech
- Compliance
- Crash Games
Together, these networking opportunities give delegates a more direct route to the people, insight, and partnerships needed to succeed across Asia’s fast-moving gaming markets.
The Show Floor: Meet the Companies Supporting Gaming Growth Across Asia
Expanding into new markets requires the right technology, suppliers and commercial partners.
Across four exhibition halls, delegates can meet companies specialising in payments, platform technology, casino content, sportsbook solutions, AI, compliance and player engagement.
For businesses focused on Asia, the exhibition floor provides an efficient way to compare suppliers, evaluate new technologies and identify partners capable of supporting regional growth.
Exhibitors to Put on Your Radar
- BetConstruct (C211)
- CQ9 Gaming (B245)
- FA CHAI Gaming (A321)
- Habanero (B543)
- IDN Play (B451)
- JDB Gaming (C221)
- Juspay (E218)
- KA Gaming (A443)
- PayFuture (E311)
- Rapyd (E501)
- TaDa Gaming (B526)
- Uplatform (D215)
View the full floor plan here.
Connect with Fellow Attendees Working in Asia
But the opportunities don’t stop with the exhibition stands. Beyond the companies exhibiting, thousands of operators, suppliers, affiliates and investors will also be walking the show floor, creating countless opportunities for spontaneous meetings and new business conversations.
Operators confirmed to have attended SBC Summit 2025 that are active in Asian markets included Dafabet, SBOBet, M88 Mansion, MOSTBET, 4RABET, Melbet, Linebet, BC Game, and many more.
While the SBC Summit 2026 attendee list will be released closer to the event, the 2025 list provides a strong indication of the calibre and breadth of operators that regularly participate, giving prospective attendees a useful overview of the businesses they can expect to meet in Lisbon.
Final Thoughts
The commercial opportunities across Asia’s gaming and sports betting markets are significant, but the path to success in the region is complex.
SBC Summit 2026 is designed to provide clarity.
Through dedicated conference sessions, regulatory meetups, structured networking opportunities, and a show floor featuring leading operators and suppliers with relevance to Asian market growth, attendees will gain a stronger understanding of the region’s key opportunities, regulatory developments, and commercial realities. More importantly, they will be able to build the partnerships needed to turn that insight into action.
Secure Your Ticket to SBC Summit 2026
SBC Summit offers a variety of ticket options, each catering to specific business needs.
VIP Pass (€999) – Full access to the show floor, conference sessions, all networking events and complimentary food from our Food Festival
Business Pass (€799) – Full access to the show floor, conference sessions, and the INFINITY Party. Food Festival and Opening Party entry not included.
Networking Pass (€599) – Full access to the show floor and daytime networking features. Conference not included.
Conference Pass (€599) – Access to the show floor and conference sessions. Daytime and evening networking features are not included.