Step Inside the Boardroom: What to Expect from SBC Summit's Super CEO Panel

Step Inside the Boardroom: What to Expect from SBC Summit’s Super CEO Panel

You can learn a lot from what industry leaders announce. 

You learn even more from what they debate.

That’s what makes the Super CEO Panel: The Industry Speaks one of the standout sessions at SBC Summit 2026.

The decisions that shape the future of gaming on expansion, regulation, technology, and investment are usually made behind closed doors. 

Rarely does the industry get the opportunity to hear those conversations unfold.

That’s exactly what the Super CEO Panel delivers.

Taking place on the Super Stage at the MEO Arena on Tuesday, 29 September, the panel brings together seven of the industry’s most influential leaders to discuss the biggest issues shaping global gaming. 

From AI and regulation to prediction markets, responsible growth, and international expansion, delegates will hear firsthand how the executives behind some of the world’s leading betting and gaming businesses are approaching the opportunities and challenges defining the industry’s future.

Read on to discover the key issues the panel will tackle, meet the executives taking the stage, and find out why this is one of the most anticipated sessions at SBC Summit 2026.

What Is the Super Stage? 

The Super Stage is SBC Summit’s flagship conference stage, hosted inside the MEO Arena, Portugal’s largest indoor venue. 

Designed to host the industry’s biggest conversations, the Super Stage has welcomed global CEOs, founders, regulators, and industry pioneers, alongside world-renowned figures such as Tony Hawk, Oleksandr Usyk, Sir Tim Berners Lee, and Gary Vaynerchuk. 

In 2026, it once again provides the platform for some of the event’s biggest conversations, including the Super CEO Panel, where delegates can hear directly from the leaders driving strategy across the global betting and gaming industry.

Boardroom Conversations: What Industry Leaders Will Be Tackling on the Stage

When six of the industry’s leading executives come together, the conversation isn’t about quarterly results or company announcements. 

It’s about the questions every stakeholder is trying to answer.

Rather than presenting prepared speeches, the Super CEO Panel is designed to explore the critical challenges impacting the industry, from AI and regulation to growth and compliance. 


Here are some of the conversations taking place across the session: 

AI: Game Changer or Hype?

Artificial intelligence is rapidly changing how operators develop products, engage customers, and run their businesses. Yet with investment accelerating and new AI-powered solutions emerging almost daily, separating genuine value from marketing hype is becoming increasingly difficult.

Is AI becoming a true competitive advantage, or is the industry’s enthusiasm beginning to outpace reality?

Regulation: Protection or Overreach?

Regulation underpins every aspect of the gaming industry, from market access to product innovation. But as governments introduce stricter rules and compliance demands continue to grow, operators face mounting pressure to balance innovation with increasing oversight. 

Are regulators striking the right balance between protecting players and enabling sustainable growth?

Prediction Markets and Sweepstakes: Innovation or Loophole?

Prediction markets and sweepstakes have become two of the industry’s most hotly debated talking points, raising fresh questions about licensing, consumer protection, and competitive fairness. 

As these formats continue to gain traction, regulators and operators alike are debating where they fit within the existing landscape. Are they legitimate innovations that broaden consumer choice, or are they exploiting gaps in current regulation?

Growth vs Responsibility: Can the Industry Have Both?

Operators face growing pressure to deliver commercial growth while meeting higher standards around player protection, affordability, and social responsibility.

With regulators, governments, and consumers all demanding greater accountability, the challenge is no longer whether businesses should act responsibly, but how they can do so without limiting growth. Can the industry successfully deliver both?

The CEOs Taking the Stage

The Super CEO panel will bring together industry figures leading the largest betting and gaming operations. Figures that are both setting the pace for the industry and steering its future. 

Hailing from across the globe, these decision markets are shaping strategy across Europe, Latin America, North America, and some of the promising emerging markets. 

So, let’s meet who is taking the stage (in no particular order) 

Jesper Svensson

Role: CEO, Betsson Group
Experience: 15+ years across Betsson, Bodog, InterCasino, InterPoker, and Ladbrokes
Focus: International expansion, commercial strategy, customer experience
Region: Europe, Latin America, North America, and Central Asia
LinkedIn: Jesper Svensson and Betsson Group

Betsson Group

Betsson Group is one of the industry’s most established operators, with roots dating back to 1963. Through brands including Betsson, Betsafe, and NordicBet, the company has built a significant presence across regulated markets in Europe, Latin America, North America, and Central Asia.

The Leadership Perspective

Having led Betsson Group since 2017, Svensson has overseen the company’s continued international expansion while strengthening its position across regulated markets. Combined with experience spanning more than 15 years in online gaming, he brings valuable insight into commercial strategy, sustainable growth, and the challenges facing multinational operators.

Kresimir Spajic

Role: CEO, Allwyn Digital
Experience: 20+ years across Allwyn, Betfred Sportsbook, Hard Rock Digital, Great Canadian Entertainment, Full Tilt, and bwin
Focus: Digital transformation, online gaming, sports betting, international growth
Region: Europe and North America
LinkedIn: Kresimir Spajic and Allwyn Digital

Allwyn Digital

Allwyn Digital is the online division of Allwyn, one of the world’s largest lottery and gaming operators. With a strong presence across multiple European markets and a growing international footprint, the company is playing a key role in modernising lottery and gaming products for the digital age.

Why Their Voice Matters

With more than two decades of experience across online betting, gaming, and sports betting, Spajic has held senior leadership positions at companies including Hard Rock Digital, Betfred Sportsbook, Full Tilt, and bwin. His experience across both lottery and betting gives him a distinctive perspective on digital transformation, player engagement, and the convergence of traditional and online gaming.

Albert Simsensohn

Role: Deputy CEO, Super
Experience: 10+ years in leadership roles at Super, Meta, OLX Group, McKinsey & Company and eBay.
Focus: Digital growth, customer experience, commercial strategy, data-driven decision making
Region: Europe and Latin America
LinkedIn: Albert Simsensohn and Super

Super

Founded in Romania in 2008, Super has become one of Europe’s leading betting and gaming operators. The company has built a strong presence across Europe and Latin America, particularly in Brazil, earning a reputation for technological innovation, customer-focused products, and ambitious international expansion.

What They Bring to the Discussion

Having joined Super after senior leadership roles at Meta, eBay, OLX Group, and McKinsey & Company, Simsensohn combines experience from both global technology companies and one of gaming’s fastest-expanding operators. His perspective bridges digital transformation, customer experience, and commercial strategy, making him well placed to discuss how technology is reshaping the future of betting and gaming.

Dieter John

Role: Group CEO, FEG
Experience: 20+ years in executive leadership across FEG, Airbus, Eurocopter, Bombardier Transportation, AERO Vodochody Aerospace, and Planet Home Group
Focus: Corporate strategy, international expansion, operational excellence, business transformation
Region: Central and Eastern Europe
LinkedIn: Dieter John and FEG

FEG

FEG is one of Central Europe’s largest betting operators, with a presence across the Czech Republic, Slovakia, Poland, Romania, and Croatia. Having grown from a domestic Czech business into a major regional gaming group, the company now serves customers across multiple regulated European markets and employs more than 6,000 people.

The Unique Perspective

What makes John’s participation particularly interesting is that he comes from outside the gaming industry, bringing more than two decades of executive leadership experience from global aerospace, transportation, and industrial businesses. As FEG continues to expand its footprint across Central and Eastern Europe, John offers a valuable outlook on growth, transformation, and leadership in highly regulated industries.

Aris Dimarakis

Role: COO & Deputy CEO, Kaizen Gaming
Experience: 20+ years in technology and gaming leadership, including 17 years at Kaizen Gaming
Focus: Technology strategy, product development, digital transformation, operational excellence
Region: Europe, Latin America, Africa, and North America
LinkedIn: Aris Dimarakis and Kaizen Gaming

Kaizen Gaming

Kaizen Gaming is the company behind Betano, one of the most recognisable online betting brands in international gaming. Operating across 20 markets and four continents, the company has established itself as a major force in the industry through a combination of technological innovation, strong product development, and successful international expansion.

What Sets Them Apart

As a member of Kaizen Gaming’s founding team, Dimarakis has played a central role in the company’s evolution from a local operator into a global business. His perspective offers a rare glance into the technology, operational strategy, and decision-making required to scale a betting brand across multiple regulated markets.

Dan Taylor

Role: President & CEO, International, Flutter Entertainment
Experience: 15+ years in executive leadership across Flutter, Paddy Power Betfair, Teletext Holidays, DMG Media, and OC&C Strategy Consultants
Focus: International expansion, corporate strategy, digital transformation, mergers and acquisitions
Region: Global
LinkedIn: Dan Taylor and Flutter Entertainment

Flutter Entertainment

Flutter Entertainment is the world’s largest online betting and gaming company, operating a portfolio of industry-leading brands including FanDuel, Sky Betting & Gaming, Paddy Power, Betfair, PokerStars, Sportsbet, Sisal, and Tombola. With operations spanning more than 25 regulated markets, Flutter has built an unrivalled international footprint across sports betting, gaming, poker, and lottery. 

Their Take on the Industry

As the executive responsible for Flutter’s international business, Taylor oversees a portfolio that includes some of the most influential brands and markets in global gaming, giving him a unique perspective on regulation, innovation, competition, and the future direction of the industry.

Dinos Stranomitis 

Role: Director & COO, Altenar
Experience: 20+ years in sports betting, trading, risk management, and gaming operations
Focus: Sportsbook technology, trading, risk management, B2B gaming solutions
Region: Global
LinkedIn: Dinos Stranomitis and Altenar

Altenar

Altenar is one of the industry’s leading sportsbook technology providers, supplying betting solutions to licensed operators across regulated markets worldwide. Known for its flexible platform and managed sportsbook services, the company powers the sports betting operations of numerous gaming brands around the globe.

Why Their Insights Matter

Unlike many of the panel’s operator representatives, Stranomitis brings a supplier perspective to the discussion. Having spent more than two decades in sportsbook trading, risk management, and platform development, he offers valuable insight into the technology, innovation, and operational challenges shaping the future of sports betting. 

As the panel’s moderator, he’ll also be responsible for guiding the discussion, challenging viewpoints, and ensuring each of the industry’s biggest questions is explored from multiple perspectives.

Take Your Seat

Conference sessions featuring a line-up of this seniority and influence are exceptionally rare. From the world’s largest operators to leading technology providers, the C-level executives taking the Super Stage are responsible for decisions that shape markets, products, regulation, and the future of global gaming.

Whether you’re an operator planning your next market entry or a supplier looking to stay ahead of industry trends, ‘Super CEO Panel: The Industry Speaks’ offers a rare opportunity to hear how industry leaders are tackling today’s biggest challenges, where they see tomorrow’s opportunities, and the strategies guiding the next chapter of global gaming.

Attendees wishing to access the Super Stage will require a Conference Pass, Business Pass, SBC Summit VIP Pass, or Affiliate Leaders Summit VIP Pass

View the full range of SBC Summit tickets here. 

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