Bettorlogic is sponsoring Betting on Sports 2018, the 3rd edition of the largest international sports and betting trade conference at Olympia London.
Ahead of the 18-21 September event, we asked CEO Andrew Dagnall to disclose Bettorlogic’s promotion plans for #boscon2018 and pick out the sporting event he would most like to attend.
SBC: What are you looking forward to at Betting on Sports?
AD: Betting On Sports always has an interesting array of speaker content as well as an opportunity to meet current and potential clients.
SBC: What are you promoting at Betting on Sports?
AD: Bettorlogic is committed to provide a better betting experience, whether that’s through our products that are delivered to sportsbooks to help bettors with their decision-making process prior to and during events or our bespoke software that creates a profile of a customer based on their transactional data. Compared to other industries, betting suffers in comparison to the likes of Spotify or Netflix when it comes to customer engagement. Bettorlogic is committed to changing that.
SBC: Which sports betting operator has impressed you the most in 2018?
AD: Mr Green, who have created an enhanced customer facing sportsbook with a commitment to responsible gaming.
SBC: If you could attend one sporting event, what would it be?
AD: An Indian Premier League (IPL) match for the colour, excitement and commitment of the fans.
