Don Best - Copyright: stillfx / 123RF Stock Photo

Don Best Sports – Taking advantage of the stateside attention

Don Best Sports is sponsoring Betting on Sports 2018, the 3rd edition of the largest international sports and betting trade conference at Olympia London.

Ahead of the 18-21 September event, we asked the company’s Managing Director Benjie Cherniak to disclose Don Best Sport’s promotion plans for #boscon2018, nominate one sports betting partnership that has stood out in the last 12 months, and pick out the sporting event he would most like to attend.

SBC: What are you looking forward to at Betting on Sports?

BC: The conference as a whole is outstanding but coming from across the pond I appreciate the opportunity to educate myself on developments globally within the sports betting space. There are typically stakeholders from all parts of Europe, Asia, and well beyond in attendance such that I leave the conference with a better understanding of both key drivers globally as well as opportunities.

SBC: What are you promoting at Betting on Sports?

BC: As always, our focus is providing US sports odds to global operators. With the recent PASPA repeal, most of mine and my staff’s attention these days is on the US market, yet there remains incredible demand globally for our unique offering.

SBC: Which sports betting operator has impressed you the most in 2018?

BC: Being in the US, and with sports betting finally rolling out state by state, I’ll go with who I believe has been the most impressive local operator in these early months, and that would be William Hill USA. They’ve been preparing for widespread legalized sports betting for a long time and have been ready to mobilize from day one. William Hill has assembled an outstanding team stateside and as such they are really well positioned in 2018 and beyond.

SBC: What sports betting partnership has stood out in the past 12 months?

BC: I’ll go with a less conventional answer then you might think. For me, a really big one is Kambi’s partnership with Rush Street, which encompasses the US market as well as Colombia. Rush Street is an extremely well-respected US operator and for Kambi to win that mandate speaks to the significant progress that they have made in recent years.

SBC: If you could attend one sporting event, what would it be?

BC: Being a Vegas resident, it was an absolute privilege to watch our NHL team – the Golden Knights – make it all the way to the Stanley Cup finals in our inaugural season. As much as I love the Super Bowl, Kentucky Derby, March Madness, etc – I’m more excited for another season of Knights hockey starting in October then I am for anything else.  Ras, Andy, and the rest of team SBC – you need to make it down to Vegas for a game.

SBC signs long-term agreement to remain in Lisbon until 2030
2 Oct | SBC Summit | Maria Tsnompilantze
'SBC signs long-term agreement with Turismo de Portugal, the Municipality of Lisbon and Lisboa FCE, securing...
Read more
Meet the Winners of the Affiliate Leaders Awards 2026
1 Oct | Affiliate Leaders Summit | Maria Tsnompilantze
'Clever Advertising, Hub Affiliations, Flashscore Network and Catena Media were among the big winners at last...
Read more
Portugal officials welcome SBC Summit back to Lisbon for third year
29 Sep | SBC Summit | Maria Tsnompilantze
'Government and Lisbon city dignitaries join ribbon-cutting ceremony as SBC Summit returns to the Portuguese capital...
Read more
Rohini Sardana: Cricket is missing the affiliate and marketing partners
25 Sep | Affiliate Leaders Summit | Maria Tsnompilantze
'Cricket is one of the most widely watched sports in the world, but the betting market...
Read more
RubyPlay to spotlight localisation and engagement platform growth at SBC Summit 2026
24 Sep | Uncategorized | Becca Kocar
'Splash Tech, Firerose and an AI panel headline the supplier’s presence in Lisbon RubyPlay, a provider...
Read more
Join SA Gaming as Our Distinguished Guest at SBC Summit
24 Sep | Events | Becca Kocar
'With over 17 years of industry expertise, SA Gaming is a premier Live Game provider, offering...
Read more
Evoplay to showcase expanding ecosystem at SBC Summit 2026
24 Sep | Events | Becca Kocar
'Evoplay, the award-winning game development studio, is set to showcase its extended product ecosystem at SBC...
Read more
ENJOY prepares rare black diamond prize for SBC Summit
24 Sep | Events | Becca Kocar
'Supplier's first solo stand will host exclusive tournament built around hit slot Diamond Slam ENJOY Gaming,...
Read more