Networking at industry events can mean many things for delegates.
For some, it’s an effortless task, jumping at the opportunity to strike up conversations with strangers. For others, it can feel daunting, especially when it comes to introducing yourself to a key prospect and putting yourself out there.
However, no matter what side of the coin you’re on, one thing’s for certain: networking is essential to success. And for those heading to the upcoming SBC Summit Americas, it just got a whole lot easier.
The event will offer delegates the opportunity to engage in a variety of daytime industry meet-ups, dedicated networking spaces like bars and lounges, evening networking parties, and the prestigious SBC Awards Americas—all dedicated to widening your industry network.
And if the idea of walking up to someone cold makes you a little nervous—don’t worry. SBC Summit Americas is designed to make networking feel natural, with relaxed environments, like-minded attendees, and plenty of structured opportunities to meet the right people without the pressure.
With so much going on, we’ve put together the ultimate guide to networking at SBC Summit Americas—so you can focus less on stressing and more on nailing that all-important introduction.
Understanding Who You Should Be Networking With
It might seem like an unusual starting point for a piece on networking, but knowing who you’ll be networking with is the first—and arguably most important—step in making the most of your time at SBC Summit Americas.
As a Pan-American event, SBC Summit Americas brings together 10,000 industry stakeholders, primarily from North America and Latin America. More importantly, 43% of attendees are key decision-makers—including C-suite executives, founders, directors, VPs, and heads of departments. In other words, this event offers not just quantity, but quality connections.
So, what does that mean for you?
If you’re aiming to break into emerging or established Latin American markets, you’ll have direct access to some of the region’s most influential players! Regional powerhouses like Aposta Ganha, Betcris, Betsson, Codere, EstrelaBet, Rivalo, and Rushbet, are all set to be in attendance, providing a great opportunity to establish yourself with the region’s biggest players.
If your focus is on expanding in North America, you’re in good company. Industry giants such as Caesars Digital and BetMGM are confirmed to exhibit, allowing you to go directly to their stands and spark conversations!
Why is this important?
Understanding who will be in the room is critical to shaping your networking strategy. Whether you’re looking to connect with partners who can help you enter a new market, learn from experts already operating within your target regions, or speak directly with decision-makers who can influence your business’s next big move—having a clear picture of your audience is key to networking with purpose.key.
SBC Connect App: Your Networking Sidekick
While we’re on the topic of networking prep, allow us to introduce your new best friend for networking at the event: SBC Connect, our official event app.
Now, this nifty little application can do a lot. From building your agenda to unlocking powerful networking features, SBC Connect is designed to help you make the most of your time at SBC Summit Americas, and this also includes enhancing your networking efforts!
Here’s how SBC Connect can supercharge your networking strategy:
- Advanced User Search: Find and connect with the right people by filtering attendees by job title, industry, company, and more—perfect for aligning your outreach with your business goals.
- Private Messaging: Reach out directly to fellow attendees through the app’s built-in chat feature, making it easy to start meaningful conversations in a low-pressure environment.
- Attendee & Company Lists: See who’s attending and which companies will be on-site. You can view delegates by organization, helping you identify key people and plan your approach.
- Exhibitor Directory: Get quick access to all exhibiting companies, complete with stand numbers and company details—so you know exactly who to visit and where to find them.
- Meeting Planner: Cut down the guesswork and schedule meetings in advance. Block out time with the people who matter most to your business.
And the best part? Registered attendees can access SBC Connect up to six weeks before the event kicks off—giving you a serious head start on planning and networking, well before you even touch down in Miami.
Download the SBC Connect App here.
The Show Floor: Unrestricted Access for Untold Networking
With hundreds of exhibitors and sponsors representing every corner of the Americas, the SBC Summit Americas show floor is more than just a place to explore new products—it’s a powerful networking hub designed to enhance your brand’s awareness and spur business growth.
To help attendees navigate and maximize their connections, the show floor is strategically divided into three distinct zones, each focused on a key industry vertical:
Let’s take a closer look at how each area is designed to support your networking goals:
Casino & Sports Betting Zone
This zone is home to some of the leading operator brands from across the Americas, but if you are an operator, it’s also your chance to connect directly with top-tier sportsbook and iGaming platform providers, game studios, tech innovators, aggregators, and solution providers—essentially, every type of company that can help diversify and strengthen your offering.
While exhibitor stands are your obvious starting point for conversations, the Casino & Sports Betting zone also includes a variety of dedicated networking spaces. These relaxed, thoughtfully designed areas provide the perfect setting to step away from the hustle and bustle of the exhibitor stands and have more meaningful, in-depth discussions.
Sports Betting & iGaming zone networking facilities:
- Betwarrior Networking Lounge (A130)
- Coffee Bar & Lounge sponsored by AdRoll (C100)
- SBC Connect Lounge sponsored by OddsGate (C110)
- Betconstruct Bar (C480)
- Media Lounge (M40)
- Food Festival (C610) (A25) (D520) (D85)
- Odds88 Batting Cage (C194)
- Odds88 Sports Zone (C196)
- SBC Leaders & Speaker Lounge (D15)
- Coffee Bar & Lounge/ Druvstar Coffee Bar (D20)
- Bar & Lounge sponsored by NRT Technology (D20)
- Networking Lounge sponsored by Playtech (D525)
Affiliate Leaders Summit
Recognizing the vital role affiliates play in the sports betting and iGaming ecosystem, SBC Summit Americas will host a dedicated side summit: the Affiliate Leaders Summit.
This affiliate-focused summit features a tailored conference agenda tackling the most pressing challenges and opportunities for affiliates across the Americas. And when it comes to networking, you’re in exactly the right place—the summit also boasts its own dedicated exhibition floor, bringing together top affiliate brands, networks, and operator affiliate teams.
It’s the ideal setting to spark conversations, forge new partnerships, and connect with key players in the affiliate space.
The Affiliate Leaders Summit offers a range of comfortable and convenient networking spaces, including:
- Affiliate Leaders VIP Lounge sponsored by ControlF5 (A10)
- Affiliate Leaders Bar sponsored by Nuvei (A125)
- bet365 Meeting Lounge (A80)
- Food Festival (A05)
- Networking Lounge (A20)
Payment Expert Summit
Behind every successful operator is a seamless, secure payment experience—which is why SBC Summit Americas includes a dedicated Payment Expert Summit.
In addition to the summit’s tailored educational program, the Payment Expert Summit offers a targeted exhibition floor showcasing leading payment providers and fintech companies, serving as a crucial networking platform for delegates.
Whether you’re an operator seeking the latest solutions or a provider looking to connect with key operators, this is the place to make it happen.
Payment Expert Summit networking facilities:
- Aurum Solutions Reconciliation Lounge (B130)
- Coffee Bar & Lounge sponsored by Neosurf (B130)
- Food Festival (B15)
- Pay4Fun Refreshments Lounge (B470)
Whether you’re diving into one zone or bouncing between all three, the SBC Summit Americas show floor is designed to help you make meaningful, targeted connections—with plenty of comfortable spaces to turn those first-handshakes into lasting business relationships.
Daytime Networking Opportunities: Building Connections Beyond the Booth
In addition to the dedicated networking lounges and a bustling show floor filled with top-tier exhibitors, SBC Summit Americas offers a range of daytime networking activities designed to help you connect with peers, spark new conversations, and elevate your brand visibility.
One of the most effective ways to build lasting connections is by engaging in our specialized industry meetups. These relaxed, interest-driven gatherings provide the perfect opportunity to share ideas, connect with like-minded professionals, and grow your network in a more intimate and fun setting.
- Global Gaming Women Breakfast Meetup Sponsored by PayNearMe
🗓️ Wednesday, May 14, 2025
🕙 10:00 AM – 11:00 AM
Start your day right with complimentary breakfast and networking on the show floor alongside members of Global Gaming Women and fellow event delegates.
- African Americans in Gaming Meetup
🗓️ Wednesday, May 14, 2025
🕒 3:00 PM – 4:00 PM
Join members of African Americans in Gaming (AAG) and other attendees for drinks and conversation in a welcoming environment on the expo floor.
Beyond the show floor, attendees can take advantage of one of the most scenic networking experiences SBC has to offer: the Water Taxi Happy Hour.
Set against the backdrop of Fort Lauderdale’s stunning waterways, this offsite gathering offers a laid-back vibe and the perfect opportunity for face-to-face time with clients and prospects—all while enjoying complimentary drinks and the Florida sunshine.
Water Taxi Happy Hour
🗓️ Wednesday, May 14 – 5:00 PM – 6:00 PM
🗓️ Thursday, May 15 – 4:00 PM – 5:30 PM
Whether you’re catching up with contacts or forming new connections, these unique daytime networking events are designed to keep the conversation flowing—on and off the show floor.
Evening Networking Events: Where Business Meets Celebration
Over the past decade, SBC has become synonymous with unforgettable evening networking events—and for good reason.
We know that great conversations don’t always happen on the show floor. That’s why SBC puts serious thought into creating standout social experiences that combine premium venues, incredible entertainment, and meaningful networking opportunities. With past parties held at iconic locations like New York Red Bull Arena and Inter Miami Stadium (home of the legendary Messi), expectations are always high—and this year is no exception.
Here’s what’s lined up for SBC Summit Americas 2025:
- SBC Summit Americas Opening Party sponsored by Radar & Play’n GO
📅 Tuesday, May 13, 2025
🕖 7:00 PM – 12:00 AM
📍 The Wharf
Kick off your SBC Summit Americas experience in style. Collect your badge early, enjoy complimentary drinks, and start networking ahead of Day 1—all in a stunning waterfront setting.
- SBC Awards Americas sponsored by BetConstruct
📅 Wednesday, May 14, 2025
🕖 7:00 PM – 12:00 AM
📍 Pier Sixty-Six, Fort Lauderdale, FL
Celebrate excellence across North and Latin America at the SBC Awards Americas, honoring achievements in 34 award categories spanning operators, affiliates, suppliers, and key industry leaders. A glamorous evening of celebration, recognition, and high-level networking—perfect for identifying movers and shakers ahead of the final day.
- INFINITY Florida – Official Closing Party
📅 Thursday, May 15, 2025
🕘 9:00 PM – 3:00 AM
📍 DAER Dayclub & Nightclub
End your week with a bang at the INFINITY Florida closing party, headlined by none other than Steve Aoki. Expect an electric atmosphere, complimentary drinks, and plenty of time to celebrate new partnerships, share stories, and build relationships that last long after the music stops.
Whether you’re breaking the ice on Tuesday, celebrating success on Wednesday, or dancing into the early hours on Thursday, SBC’s evening events are where conversations turn into connections.
Final Thoughts:
SBC Summit Americas is committed to enhancing the networking experience for delegates across every vertical of the industry.
From a diverse range of daytime networking opportunities and a strategically segmented show floor to evening events designed to redefine what networking can be, SBC Summit Americas offers countless chances to connect, build meaningful partnerships, and take your business to the next level.
Get Your Ticket to SBC Summit Americas:
Group Pass (3+)(Full Event Pass): For groups of three or more, you can gain access to all conference sessions, the expo floor, networking events, and evening parties for just $500 per person. Get your Group Pass here.
Expo+ Pass: Includes access to the expo floor and all conference sessions (does not include access to evening networking events). Get Your Expo+ Pass at $95.
Complimentary Operator & Affiliate Passes: Operators and affiliates can apply for free passes, subject to approval. Apply for Your Complimentary Operator Pass. Apply for Your Complimentary Affiliate Pass.
