Tech Academies Tech Academies
AI • MARKETING • WEB 3.0 & BLOCKCHAIN • GAMIFICATION AI • MARKETING • WEB 3.0 & BLOCKCHAIN • GAMIFICATION
New for 2025 New for 2025
Practical learning with world-class trainers Practical learning with world-class trainers
The SBC Summit Tech Academies are your backstage pass to hands-on tech learning, delivered by world-class trainers at the top of their game. The SBC Summit Tech Academies are your backstage pass to hands-on tech learning, delivered by world-class trainers at the top of their game.
These full-day academies run alongside the main conference programme and are packed with insights from people who have been in the trenches—building, launching, and scaling tech across AI, Marketing, Web 3.0 & Blockchain and Gamification. These full-day academies run alongside the main conference programme and are packed with insights from people who have been in the trenches—building, launching, and scaling tech across AI, Marketing, Web 3.0 & Blockchain and Gamification.
You won’t be stuck in theory. It’s hands-on, straight-talking, and led by people who’ve done the work. You won’t be stuck in theory. It’s hands-on, straight-talking, and led by people who’ve done the work.
Doesn’t matter if you’re deep in iGaming, running a startup, working in marketing, or just tech-curious. As long as you’ve got an Expo+ or VIP pass to SBC Summit, you’re in. Doesn’t matter if you’re deep in iGaming, running a startup, working in marketing, or just tech-curious. As long as you’ve got an Expo+ or VIP pass to SBC Summit, you’re in.
September 16–17, 2025
Sala TejoRossio dos Olivais, 1990-231 Lisboa, Portugal

Keynotes

Workshops

Case Studies

How-to Guides

AMAs

Panel Debates

September 16, 2025

AI ACADEMY

Learn to harness AI’s power. Design ChatGPT services, apply machine learning to player behaviour, and unlock ROI from generative & predictive models.

 

Skills you’ll gain:

  • Future-proof your business with practical AI applications
  • Use AI responsibly and avoid ethical pitfalls
  • Leverage data and machine learning to drive smarter decisions
September 16, 2025

GAMIFICATION ACADEMY BY SOFT2BET

Learn how to keep your customers coming back for more with the latest game development and design techniques from the leading game studios, brands and marketers, while getting to the core of what truly engages players via an in depth analysis.

 

Skills you’ll gain:

  • Maximize customer retention through personalization
  • Bake gamification into the core of your product
  • Learn how to qualify and quantify the metrics of gamification success
September 17, 2025

MARKETING ACADEMY

Unlock what's working now in brand, content, and performance marketing. From attention to ROI, learn how to grow, scale and protect your brand.

 

Skills you’ll gain:

  • Stay ahead with cutting-edge strategies from top marketers
  • Master the art of influence and digital visibility
  • Maximise ROI with data-driven marketing campaigns
September 17, 2025

WEB 3.0 & BLOCKCHAIN ACADEMY

Explore how blockchain, crypto, and decentralised tech are reshaping business. From tokenisation to real-world adoption, discover what's next- and what matters.

 

Skills you’ll gain:

  • Demystify blockchain and its business applications
  • Understand the future of payments, platforms and decentralisation
  • Turn Web3 from buzzword to bottom-line impact
Floorplan Floorplan
Getting there… Getting there…
Tech Academies are hosted at the MEO Arena, which also co-hosts the Super Stage. The academies themselves take place in Sala Tejo, accessible via a separate entrance. Tech Academies are hosted at the MEO Arena, which also co-hosts the Super Stage. The academies themselves take place in Sala Tejo, accessible via a separate entrance.
The MEO Arena is located right next to FIL, directly opposite the main registration area. The MEO Arena is located right next to FIL, directly opposite the main registration area.
If you’re attending the Tech Academies, don’t worry—there will be clear signage to guide you to the correct location. If you’re attending the Tech Academies, don’t worry—there will be clear signage to guide you to the correct location.
Interested in joining the academies? The furthest point within the venue is the Affiliate Leaders Summit, which is about a 10-minute uninterrupted walk away. Interested in joining the academies? The furthest point within the venue is the Affiliate Leaders Summit, which is about a 10-minute uninterrupted walk away.