Thank you for attending
16-18 SEPTEMBER 2025 ATTEND SBC SUMMIT 2026
FEIRA INTERNACIONAL DE LISBOA & MEO ARENA
CONFERENCE & EXHIBITION ON TUESDAY, WEDNESDAY & THURSDAY
Schedule
Agenda
2026 Floor Plan
Attendee List
News
Welcome to SBC Summit – The Greatest Show in Gaming! Welcome to SBC Summit – The Greatest Show in Gaming!
SBC Summit is where the global gaming and betting industry comes to do business. Over 30,000 delegates will gather in Lisbon to explore a show floor packed with some of the greatest (and newest) products on the market, and listen in to what the greatest conference programme in tech and gaming has to offer, all set in one of the world’s greatest cities.
 SBC Summit is where the global gaming and betting industry comes to do business. Over 30,000 delegates will gather in Lisbon to explore a show floor packed with some of the greatest (and newest) products on the market, and listen in to what the greatest conference programme in tech and gaming has to offer, all set in one of the world’s greatest cities.

At SBC Summit, the priority is your experience. Every detail has been considered, from healthy, high-quality options at the Food Festival to dedicated networking spaces that help you connect with the people you’re after. This is the kind of hospitality that makes doing business not only

productive but enjoyable
At SBC Summit, the priority is your experience. Every detail has been considered, from healthy, high-quality options at the Food Festival to dedicated networking spaces that help you connect with the people you’re after. This is the kind of hospitality that makes doing business not only

productive but enjoyable
Evenings are also filled with unforgettable experiences, including the Opening Party featuring Joel Corry and Imanbek, the electrifying Infinity Lisbon with Timmy Trumpet and Alok, and the Legends Charity Game, where 40 global football legends, from Kaká and Figo to Zanetti, Cafu, and Hagi, will the field to raise over €1,000,000

for charitable causes.
Evenings are also filled with unforgettable experiences, including the Opening Party featuring Joel Corry and Imanbek, the electrifying Infinity Lisbon with Timmy Trumpet and Alok, and the Legends Charity Game, where 40 global football legends, from Kaká and Figo to Zanetti, Cafu, and Hagi, will the field to raise over €1,000,000

for charitable causes.
Three days of high-impact business. A year’s worth of ROI. Three days of high-impact business. A year’s worth of ROI.
The SBC Summit Experience The SBC Summit Experience
iGAMING
& CASINO
ZONE
iGAMING
& SPORTS BETTING
ZONE
affiliate
leaders
summit
payment
expert
summit
Player
protection
Zone
MEDIA
HEAD-
QUARTERS
SBC AWARDS
SBC Leaders Summit
super
stage
3v3 Football
CHAMPIONSHIP
Infinity Lisbon
Food
festival
AFFILIATE LEADERS AWARDS
Alok and Timmy Trumpet at Infinity Lisbon
IMANBEK AND JOEL CORRY AT THE OPENING PARTY
FIRST PITCH COMPETITION
Global Market Conferences
Emerging Market Conferences
Technology Conference
LEGENDS CHARITY GAME
Legends Charity Game
September 15 | Monday
Estádio José Alvalade (Sporting Clube of Portugal)
Don’t miss an unforgettable night where Portugal Legends face World Legends in front of 50,000 fans and millions watching worldwide. Every pass, every goal, every ticket helps raise over €1,000,000 for families affected by war, poverty, and conflict. This is an excellent opportunity to kick off your SBC Summit experience with a unique evening of football and networking - while supporting a fantastic cause.
Headline Speakers Headline Speakers
keynote speaker photo
Previous Keynote Speaker Keynote
Gary
Vaynerchuck
Serial Entrepreneur & Marketing powerhouse
Chairman of VaynerX
Gary Vaynerchuk is a serial entrepreneur and serves as the Chairman of VaynerX, the CEO of VaynerMedia, and the Creator & CEO of VeeFriends. Gary is considered one of the leading global minds on what’s next in culture, business, and the internet. Known as “GaryVee,” he is described as one of the most forward thinkers in business. He acutely recognizes trends and patterns early to help others understand how shifts in consumer attention impact the realities of the business world today.

Gary’s approach sits at the intersection of business and pop culture. He keenly understands how to bring brand relevance to the forefront. He is a prolific angel investor with early investments in companies like Facebook, Twitter, Tumblr, Venmo, Snapchat, Coinbase, and Uber.

This year, Gary will unveil two new books: his seventh book, Day-Trading Attention (set to be published on May 21, 2024), and his first children’s picture book Meet Me in the Middle (set for July 16, 2024). In Day-Trading Attention, he provides fresh insights into navigating the modern social media landscape, emphasizing storytelling and mastering underpriced attention channels. He highlights the “TikTokification of Social Media,” where content relevance surpasses follower counts. Meanwhile, Meet Me in the Middle features VeeFriends characters Eager Eagle and Patient Pig, exploring emotional intelligence and empathy for children.

Gary is an entrepreneur at heart—he builds businesses. Today, he helps Fortune 1000 brands leverage consumer attention through his full-service advertising agency, VaynerMedia, which has offices in New York, Los Angeles, Toronto, Mexico City, London, Amsterdam, Sydney, Singapore, Tokyo, Bangkok, and Kuala Lumpur. VaynerMedia is part of the VaynerX holding company, which also includes Eva Nosidam Productions, Gallery Media Group, The Sasha Group, VaynerSpeakers, VaynerCommerce, and Tingley Lane Trading.

Gary is also the Co-Founder of VaynerSports, Resy, and Empathy Wines—two of which he successfully exited, with Resy acquired by American Express and Empathy Wines by Constellation Brands. He is also the Co-Founder of VCR Group, VaynerWatt, and ArtOfficial.

Gary owns a Major League Pickleball team called the 5s, is part owner of a Big3 basketball team, and an investor in the revival of the SlamBall League. He is also the founder and creator of VeeCon, a contemporary super-conference that converges business and pop culture with innovation and technology.

In addition to running multiple businesses, Gary documents his daily life as a CEO through his social media channels, which have more than 44 million followers and garner over 300 million monthly impressions/views across all platforms. His podcast, The GaryVee Audio Experience, ranks among the top podcasts globally.

Gary serves on the board of MikMak, Bojangles Restaurants, Global Citizen Forum, and Pencils of Promise. He is also a longtime Well Member of Charity: Water. His life ambition is to buy the New York Jets.
17th September 2025
11:00 - 12:00
Super Stage
Agenda
keynote speaker photo
Previous Keynote Speaker Keynote
Randi
Zuckerberg
Founder & CEO
Zuckerberg Media and HUG
Randi Zuckerberg has long been a pioneer in both technology and media. As an early employee at Facebook and the creator of Facebook Live, she was on the front lines of shaping the social internet and how billions of people interact with content. Her lifelong passion for the arts paired with her career in tech has been pivotal in her quest to help families navigate the complexities of an increasingly digital landscape.

Now, her unique skill set is more valuable than ever as these worlds collide with the emergence of artificial intelligence and blockchain technology. As both an early adopter and prominent voice for women in crypto-adoption, Randi knows firsthand that these disruptive technologies offer unparalleled opportunities for autonomy, ownership, and financial success to creators and consumers alike.

In response to the crypto market’s growing gap in diversity, inclusion, and accessibility, Randi founded HUG in early 2022 with the mission of empowering artists to become successful creative entrepreneurs. HUG is an inclusive social platform that provides artists with tooling to showcase and sell both physical and digital work, while also connecting them with one another and one-of-a-kind opportunities for their art.

As of 2024, Randi’s leadership has led HUG to become a global community of more than 20,000 artists from 160 countries and counting, with Randi having personally mentored over a thousand of them with their crypto-enabled businesses. HUG continues to support artists through its three core tenets of discovery, opportunity, and education, and has placed thousands of independent artists in their first exhibitions in over 20 cities worldwide. HUG has also distributed over $200,000 in grants and scholarships directly to independent creators, and continues to partner with entities such as L'Oréal, Mastercard, Forbes, Sotheby’s, Christie's, MoMA, the United Nations, and more in support of artists and creative technologists.

Randi holds a Bachelor of Arts in Psychology from Harvard University. She serves as both an investor and advisor to several early and mid-stage companies and sits on the board of directors for The Motley Fool and Life360.

Alongside her career as a tech innovator, she is an accomplished artist and producer who has performed on Broadway, winning three Tony awards for Hadestown, Oklahoma! and The Inheritance. She hosts a weekly business talk radio show, Randi Zuckerberg Means Business, on SiriusXM. She is an avid runner, having completed several marathons with podium finishes in ultra-marathons. While she may be known as “Mom to Start-ups”, Randi spends her days learning, growing, and sharing her love for arts with her husband and three children.
17th September 2025
10:45 - 11:15
Super Stage
Agenda
keynote speaker photo
Previous Keynote Speaker Keynote
Rubens
Barrichello
Non-Executive Director
Zuckerberg Media and HUG
Rubens Barrichello is a legendary – and still active – racing driver, holding the all-time F1 record of 322 starts with 11 wins, 68 podiums, 17 fastest laps, and 14 poles. In 2024, he joined SOFTSWISS as a Non-Executive Director for Latin America, bringing a champion’s mindset to technology and teamwork.
At SOFTSWISS, Rubens acts as a cultural bridge and trusted voice for regional growth, strengthens partner engagement, and shares high-performance practices with the team. His experience in high-tech racing environments aligns with SOFTSWISS’ mission to deliver innovative, responsible software for the iGaming industry.
16th September 2025
12:45 - 13:15
Super Stage
Agenda
keynote speaker photo
Previous Keynote Speaker Keynote
Oleksandr
Usyk
Undisputed Heavyweight Champion
Oleksandr Usyk is a two-time undisputed heavyweight champion and one of the most decorated boxers of his era. An Olympic gold medalist and former undisputed cruiserweight king, he has conquered the heavyweight division by defeating the likes of Tyson Fury, Anthony Joshua, and Daniel Dubois. Beyond his historic achievements in the ring, Usyk is admired for his resilience, charisma, and ability to inspire under pressure. As co-founder of the blockchain-powered platform Ready to Fight (RTF), he is also helping athletes grow, monetise their talent, and engage with fans worldwide
17th September 2025
11:30
Super Stage
Agenda
2025 Floor Plan 2025 Floor Plan
View Live Floorplan
event floorplan
Beyond the Summit: Lisbon Awaits Beyond the Summit: Lisbon Awaits
Unmissable Sets From Global DJ Icons

Unmissable Sets From Global DJ Icons

Unmissable Sets From Global DJ Icons

Get ready for an unforgettable night as global DJ sensations Alok and Timmy Trumpet bring their explosive energy to the MEO Arena with their crowd-shaking beats. If you have a VIP Pass, don’t miss the exclusive grand finale at INFINITY Lisbon, where the duo will headline a spectacular closing event.

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Secure The Best Hotels At Special Rates

Secure The Best Hotels At Special Rates

Secure The Best Hotels At Special Rates

You’re welcome to book your own hotel, but for maximum ease and value, SBC has partnered with LEADING to bring you exclusive rates directly through this website. Enjoy a hassle-free booking experience with no hidden fees (what you see is what you pay) and exceptional service from the trusted team behind it.

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Europe’s Leading City Destination

Europe’s Leading City Destination

Europe’s Leading City Destination

Winner of three prestigious World Travel Awards in 2024: Europe’s Leading City Destination, World’s Leading Heritage City Destination, and World’s Leading City Break Destination, Lisbon offers scenic locations, amazing culinary offerings, and a multitude of beautiful UNESCO World Heritage sites.

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Fuel Your Summit At The Food Festival

Fuel Your Summit At The Food Festival

Fuel Your Summit At The Food Festival

We’re bringing a Food Festival to SBC Summit, featuring a wide variety of options including healthy meals, street food, local favourites, and vegetarian choices. All dietary needs are covered, from gluten-free and lactose-free to allergy-friendly selections. VIP Pass holders can enjoy it all using their preloaded wristbands.

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Legends Charity Game

Legends Charity Game

Legends Charity Game

Kicking off the day before SBC Summit 2025 officially opens, the Legends Charity Game is set to be a landmark event, aiming to raise €1,000,000 for humanitarian causes. The match will welcome 60,000 fans in person and reach millions of viewers worldwide via broadcast and streaming platforms.

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Did you know? The event’s scope and impact haven’t gone unnoticed by local authorities. Did you know? The event’s scope and impact haven’t gone unnoticed by local authorities.
The 2024 edition was estimated to bring €100 million in indirect benefits to the city, prompting appearances from Lisbon Mayor Carlos Moedas, Portuguese Minister of Economy Pedro Reis, and Secretary of State for Tourism Pedro Machado. The 2024 edition was estimated to bring €100 million in indirect benefits to the city, prompting appearances from Lisbon Mayor Carlos Moedas, Portuguese Minister of Economy Pedro Reis, and Secretary of State for Tourism Pedro Machado.
Testimonials Testimonials
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Marija Hammon, Award-Winning Consultant and Visibility & Communications Strategist
Tammi Barlow-Marang, VP of Global Responsible Gaming, Bally’s Corporation
Tim de Borle, COO, Casumo