Lisbon sets the rhythm for the SBC Summit.
Modern. Bold. Full of possibility.
It’s a city where the past and future sit comfortably side by side. You can walk through historic neighbourhoods and, minutes later, find yourself in the middle of a buzzing tech and innovation scene. That contrast is exactly what gives Lisbon its edge.
  • As one of Europe’s creative hubs, it’s the perfect setting for a global industry event. Think sun-soaked viewpoints, colourful streets, and that Atlantic breeze that seems to follow you wherever you go.
  • By late September, the city is at its best. Warm days, lively terraces, open-air cafés, and a coastline that makes it easy to switch off after a full day. We’re here for business, of course, but having a city that lets you reset in between makes a real difference.
  • Whether you’re travelling from across the world or just a short flight away, Lisbon makes it easy. It’s well-connected, full of culture, and known for its incredible food, all wrapped up in a city that people genuinely enjoy spending time in.
Lisbon offers a great mix of open space and modern infrastructure, with Parque das Nações (Park of Nations) bringing the two together. The modern waterfront district is home to FIL & MEO Arena, where the SBC Summit takes place. Originally redeveloped for the 1998 Lisbon World Exposition, it transformed a former industrial zone into a modern district. Today, the area has evolved into one of the city’s most contemporary neighbourhoods, known for its wide avenues, riverside setting, and clean, well-organised layout. It’s a part of Lisbon that feels purpose-built for large-scale international events, combining functionality with a relaxed, coastal atmosphere. Everything you need is within easy reach. From the Oceanarium and the Pavilion of Knowledge (an interactive science and technology museum) to the Vasco da Gama shopping centre, there’s plenty to explore between sessions. The waterfront also offers a more relaxed setting for informal meetings, with views stretching across the Tagus River to the Vasco da Gama Bridge. And with the airport just 15 minutes away, it’s a location that works just as well logistically as it does visually.
Lisbon is known for having some of the best nightlife in Europe, but what really sets it apart is the variety. Each neighbourhood offers a completely different atmosphere, so your evening can take on a life of its own depending on where you start and where you end up. Most nights begin in areas like Chiado or Príncipe Real, where you’ll find great restaurants, cocktail bars and terraces that set the tone before things properly pick up. Bairro Alto is the city’s nightlife hub that comes alive after dark, with its narrow streets packed with people moving between bars, music spilling outside, and a social atmosphere that carries on well past midnight. Clubs like Lux Frágil, one of Lisbon’s most iconic nightspots, draw an international crowd with top DJs, while places like Ministerium Club and Urban Beach keep the momentum going with late-night sets. For a different pace, Lisbon’s music scene also offers something more traditional. Fado, the city’s signature sound, can be experienced in intimate venues across neighbourhoods like Alfama, where live performances bring a more cultural and atmospheric side to the night. Whether you’re heading out for drinks, dancing until sunrise, or mixing both in one evening, Lisbon’s nightlife is easy to navigate and hard to leave early.
Lisbon is filled with remarkable landmarks, blending history, culture, and creativity at every turn. From the UNESCO-listed Jerónimos Monastery and Belém Tower to the grand Belém Palace and the sweeping Praça do Império, the city’s heritage is impossible to miss. The Rua Augusta Arch offers one of the best viewpoints over the historic centre, giving you a sense of Lisbon’s grandeur from above. For a look into the city’s past, visit Convento do Carmo, which stands out with its open-roofed Gothic ruins (untouched since the 1755 great earthquake!). Aside from being a reminder of the events that shaped the city, it’s one of Lisbon’s most atmospheric sites. Beyond the landmarks, Lisbon’s creative side is definitely worth exploring. You’ll find vibrant street art across different neighbourhoods, adding colour (and personality) to the city. LX Factory is known as the go-to spot for a more contemporary experience, with galleries, studios and independent shops all in one space. The city is also home to a strong museum scene. You can include stops at the Museum of Contemporary Art, MAAT for architecture and technology and the National Tile Museum, which offers a unique insight into Portugal’s iconic azulejos (painted, tin-glazed ceramic tiles).
Portugal is known for its rich culinary heritage, and Lisbon brings it all to life with a mix of traditional flavours and modern dining. From the (iconic!) Portuguese egg custard tart, pastel de nata, to fresh seafood and Mediterranean-inspired dishes, the city offers something for everyone. Lisbon’s food scene is all about simplicity and quality. Both the more traditional taverns and contemporary establishments focus on fresh, seasonal ingredients, from bread and olive oil to regional cheeses and other produce. Seafood is, of course, central to local cuisine. You will see cod, octopus, clams and prawns featured in a wide range of fish. In the warmer months, you’ll also have a lot of the lighter options like salads, cold soups, small plates like cod fritters, grilled veggies and chouriço. Local drinks are also worthy of a mention. Ginjinha (Portuguese sour cherry liqueur), Vinho Verde (despite translating to “green wine”, it has nothing to do with the colour or unripe grapes) and other regional wines pair effortlessly with the food! Whether you’re dining in a cozy local spot or a modern restaurant, Lisbon’s food scene is definitely an essential part of the experience (and one worth making time for).
We recommend exploring some of Lisbon’s standout dining spots to experience the city’s rich flavours.  
Joining us in Lisbon?
Thanks to our partnership with TAP Air Portugal, attendees can enjoy exclusive flight discounts when travelling to the event.
10%
OFF

Economy Class round-trip flights

IT26TPCG66
15%
OFF

Business Class round-trip flights

IT26TPCG66C
How to Book:

Visit flytap.com

Select Plan a Trip from the top menu

Click Promotions and Campaigns.

Enter the appropriate promotional code.

Complete your booking on the TAP Air Portugal website

Terms & Conditions
  • The offer is valid only for round-trip flights to Lisbon.
  • Bookings must be made exclusively through the TAP Air Portugal website.
  • The discount is available only for travel covering the official event dates.
  • The promotional fare must be used within 10 days of the event.
  • Standard TAP Air Portugal fare rules and conditions apply.
How to get to the venue from the airport
Metro
The Lisbon Metro is the quickest and most cost-effective way to travel from the airport to the venue.
Route
Take the Red Line (Linha Vermelha) from Aeroporto-Saldanha station to Oriente station. From there, FIL is within walking distance, or you can take a short taxi ride.
Journey Time
Approximately 10–15 minutes (runs every 10 minutes)
Cost
Around €2-7 per journey (plus the cost of the metro card)
Top Tip: Purchase a metro card at the airport upon arrival. The card is reusable and can be used across Lisbon’s metro, bus, tram, and train networks, making it a convenient option throughout your stay.
Taxi/Rideshare
Taxis and rideshare services offer a convenient door-to-door option for travelling from Lisbon Airport to the venue.
Directions
Licensed taxis are readily available outside the arrivals terminal. Look for official green-and-black or cream-coloured taxis and ensure the meter is running. Both Bolt and Uber operate widely across Lisbon and provide a reliable alternative to traditional taxis.
Duration
Approximately 10–20 minutes, depending on traffic conditions.
Cost
Typically between €15–25 per trip.
Shuttlebus
To make getting around Lisbon easier, SBC Summit will provide a complimentary shuttle bus service connecting attendees with key areas of the city and the venue.
Route Coverage
Shuttle routes are designed to serve Lisbon’s main districts, including Campo Pequeno, Marquês de Pombal, Baixa/Martim Moniz, and Sete Rios.
Pick-up Points
Designated pick-up and drop-off points will be located at selected partner hotels. Attendees staying nearby are also welcome to use the service from these locations.
Journey Time
Varies depending on your pick-up location and traffic conditions.
Cost
Free of charge for all registered attendees.
Please note: The full list of participating hotels and shuttle schedules will be announced closer to the event.
Getting to the event
Getting around during the event
FIL & MEO Arena
Feira Internacional de Lisboa (FIL)
The Feira Internacional de Lisboa (FIL) is Lisbon’s main exhibition and convention centre, located in the modern Parque das Nações district. The venue is easily accessible on foot if you’re staying at a nearby hotel. Alternatively, take the Red Metro Line to Oriente Station, then enjoy a short 5-minute walk to the venue. Taxis and ride-hailing services are also widely available and can drop you off at the designated drop-off points directly outside FIL.
MEO Arena
The MEO Arena will host our Super Stage conference sessions, both awards ceremonies, the SBC Awards and Affiliate Leaders Awards, as well as the closing party, INFINITY Lisbon. The good news is that it is located right next to FIL. If you are nearby, it is just a 2-minute walk from Hall 1, home to the Casino & iGaming zone. If you are further down at the Affiliate Leaders Summit, the walk may take around 7-10 minutes, depending on your pace.
Opening Party
Pavilhão Carlos Lopes
Pavilhão Carlos Lopes will host the SBC Summit Opening Party on Tuesday, 29 September. Located in the heart of Lisbon’s Parque Eduardo VII (Avenida Sidónio Pais, 1050-150 Lisboa), the venue is approximately 9km from FIL and MEO Arena. The journey takes around 15-20 minutes by taxi or ride-hailing service, depending on traffic. Public transport options are also available, with the nearest metro station, Parque, just a short walk from the venue.
Getting around during the event
HOTELS
Main Hotels
We’ve partnered with LEADING to bring you exclusive accommodation deals during SBC Summit, giving you plenty of options to choose from based on what matters most to you. Whether you’re looking for a hotel close to FIL, prefer staying in Lisbon’s city centre, or want the convenience of a complimentary SBC shuttle service, our booking platform makes it easy to find the right fit. Simply use the available filters to browse nearby hotels, city-centre locations with excellent metro connections, or properties included in our free shuttle programme.
Drop-off Points
Drop-off points
To make arriving at SBC Summit as easy as possible, dedicated Uber and Bolt drop-off points will be available around the venue. Attendees can choose the SBC Summit West Entrance, located in front of the Vasco da Gama Shopping Centre, for quick access to the main exhibition halls, or the SBC Summit North Entrance, located in front of Starbucks, for convenient access to the northern side of the venue. A dedicated drop-off point will also be available for attendees heading directly to the Affiliate Leaders Summit, helping minimise walking time and streamline arrival.
Which entrance should I use?
To ensure a smooth arrival, please use the entrance designated for your event registration
For SBC Summit attendees
All SBC Summit delegates should enter through Registration Entrances 1 or 2. Both entrances provide access to the main registration area and event halls.
For Affiliate Leaders Summit attendees
Attendees registered for the Affiliate Leaders Summit should use the Affiliate Leaders Summit, where dedicated registration facilities will be available. Using the correct entrance will help reduce queues and ensure you are directed to the appropriate registration area as quickly as possible.
Transport options overview
METRO
Clean, reliable and cheap
Buy a Viva Viagem card – reusable, available at all stations
Relevant lines: Red (Aeroporto – Oriente – Alameda), Yellow (Rato – Odivelas), Blue (Baixa-Chiado – Santa Apolónia)
Note: Can get busy during peak morning/evening hours
TAXI
Metered, licensed taxis widely available
Typical city journey: €8–15
Longer journeys (airport, cross-city): €15–30
Avoid unlicensed drivers at the airport – use the official taxi rank
BOLT/UBER
Both apps work well in Lisbon
Usually slightly cheaper than taxis for shorter journeys
Book from the app – no hailing from the street needed
BUS/TRAM
Works on the same Viva Viagem card as the metro
Tram 28 is popular but very crowded – not recommended for event travel with luggage
The bus network covers areas the metro does not
SHUTTLEBUS
Complimentary service for SBC Summit attendees
Free of charge
Designated pick-up and drop-off points across key districts
Journey times vary depending on pick-up location and traffic conditions
Hotel pick-up locations and schedules will be announced closer to the event.
Complimentary Shuttle Service
Getting to and from SBC Summit couldn’t be easier. A complimentary shuttle service will operate throughout the event, connecting key hotel districts across Lisbon with the venue.
Who Can Use the Shuttle? All SBC Summit attendees, regardless of ticket type.
Pick-Up & Drop-Off
All shuttles arrive at and depart from the designated shuttle zone between SBC Summit and the Affiliate Leaders Summit, opposite the ibis Lisboa Parque das Nações hotel.
Shuttle Schedule
Operating dates: 29–30 September & 1 October Operating hours: 08:00–12:00 and 16:00–20:00
Shuttle Routes
Route 1 – Campo Pequeno Area → FIL
Pick-up point near the VIP Executive Zurique Hotel
Pick-up Point: VIP Executive Zurique Hotel
Drop Off Point: Feira Internacional de Lisboa (FIL)
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Route 2 – Marquês de Pombal Area → FIL
Pick-up point near Locke de Santa Joana.
Pick-up Point: Locke de Santa Joana
Drop Off Point: Feira Internacional de Lisboa (FIL)
1/
Route 3 – Baixa / Martim Moniz Area → FIL
Pick-up point near Hotel Mundial.
Pick-up Point: Hotel Mundial
Drop Off Point: Feira Internacional de Lisboa (FIL)
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Route 4 – Sete Rios Area → FIL
This route serves multiple hotels before travelling directly to the venue:
Pick-up Point: Corinthia Lisbon
Pick-up Point: Hotel Açores Lisboa
Pick-up Point: SANA Metropolitan
Pick-up Point: Lisbon Marriott Hotel
Drop Off Point: Feira Internacional de Lisboa (FIL)
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Staying near by?
You don’t need to be staying at one of the listed hotels to use the shuttle. Simply head to the nearest designated pick-up point.
Sales Enquiries
Contact our sales team to explore sponsorship and exhibition opportunities that put your brand in front of 40,000 global leaders in sports betting and iGaming. Whether through a tailored sponsorship package or a high-impact presence on the exhibition floor, you can position your brand at the centre of the industry.
Please note, our operational hours are Monday to Friday 09.30 – 17.30 BST.
General Enquiries
If you have any questions not covered on the website and would like to speak with a member of our team, please get in touch. We’re here to help with event details, registration support, travel information, or anything else you may need to prepare for your SBC Summit experience, and we’ll get back to you as quickly as possible.
Please note, our operational hours are Monday to Friday 09.30 – 17.30 BST.
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