Step onto one of the industry’s most commercially driven show floors, featuring 800+ exhibitors and dedicated zones spanning casino, betting, fintech, payments, startups, and more. Discover, connect, and do business all in one place, with on-floor amenities including coffee points and charging stations to keep you moving.

Spread across Halls 1, 2 & 4, this is the most commercially vibrant zone at SBC Summit, dedicated to all things casino. From slot studios and live casino providers to aggregators and companies supporting casino operators with CRM, gamification, personalisation, and more, this is your one-stop destination for everything casino.

If you’re running a sportsbook or supplying tools and services for sportsbook operators, this is the show floor area to focus on. Here you’ll find sportsbook platforms, odds and data providers, trading and risk management solutions, front-end technologies and everything else powering the modern sports betting ecosystem.

The dedicated hub for all things payments and fintech at SBC Summit. From payment service providers and open banking solutions to KYC, AML, fraud prevention, crypto, and payment orchestration technologies, you’ll find the companies helping operators deliver faster, safer, and more seamless payment experiences across global gaming and betting markets.

Located between Halls 3 & 4, this dedicated zone brings together companies and organisations focused on one of the industry’s most important missions: safer gambling, player protection, and player safety. From compliance and monitoring technologies to self-exclusion, affordability, and identity verification solutions, this is the hub for building a safer and more sustainable gaming industry.

A standalone event this year, the summit features a dedicated show floor focused entirely on user acquisition. Connect with operators, affiliate programmes, affiliates, and suppliers, from marketing agencies to tracking platforms, all in one place.

Note: This year, the Affiliate Leaders Summit expands into a standalone three-day event. View the full agenda, explore the speaker lineup, and get your ticket via the dedicated website.

Open Tuesday & Wednesday until 20:00 and Thursday until 17:00, this is the perfect space to network, unwind, and keep conversations going. Featuring a Beer Garden, Cocktail Bar, Piano Bar, Wine Bar, and a Shisha Bar & Lounge, alongside live music, it offers a relaxed, festival-style setting for both business meetings and after-show drinks.

With multiple trucks spread across the venue, the Food Festival ensures you’re never far from great food. Enjoy a wide variety of options, from quick bites to full meals, with minimal queues and a hospitality experience designed to keep you fuelled and focused throughout the event, complemented by live music that adds to the vibrant atmosphere.

The industry’s biggest decision-makers tackle the big picture and strategic shifts across the US and Latin America, with topics including prediction markets, tribal sovereignty, World Cup 2026, and LatAm’s race to regulation.

A dedicated show floor space connecting brands with leading industry media and journalists. Explore how media can elevate your story, expand your reach, and amplify your brand to the right audience, turning visibility into real business impact.

Lock in your 1-to-1s before you arrive. Big event, big crowd, no room for guesswork. Know exactly who you’re meeting, when, and why. Use the official event app, SBC Connect, to map your targets, start conversations, and secure meetings in advance. Get it all set up early and walk in with conversations already in motion. Perfect for those who thrive on a plan!

Make more connections in under an hour than most do all day. Speed Networking is designed to maximise your time through fast-paced, structured interactions focused on specific topics. With just a few minutes per meeting before rotating, you’ll connect with a wide range of relevant professionals you might not otherwise meet!

With regulatory landscapes constantly shifting across markets, staying informed and up to date is critical. These meet-ups bring together regulators and industry peers focused on specific regions and regulatory jurisdictions, creating a space to discuss key developments and make face-to-face connections. With a minimum of eight sessions held daily, you can join the ones most relevant to you and connect with others navigating the same market-specific challenges.

The scale of SBC Summit is one of its biggest advantages, especially on the showfloor. But with so much to explore, it can be hard to know where to start. These guided tours are designed to help, taking you through the key elements of an iGaming operation, from licensing and compliance to platform providers and payments, in a more focused and curated way.

An additional curated initiative at SBC Summit, the Smart Connect is a dedicated, invite-only experience designed to facilitate high-value, pre-arranged meetings between buyers and suppliers. Created for more targeted and results-driven interactions, this programme offers a tailored environment for meaningful business connections.

The star of the show. The stage for Lisbon’s most important conversations. We’ve hosted icons like Gary Vaynerchuk, Oleksandr Usyk, and Tony Hawk, and this year, even more exciting names are coming. Add top CEOs from our industry, and you get unfiltered, candid conversations from the very best.

A global view of regulation, risk and real growth, market by market. From shifting mature markets to fast-moving emerging regions, understand where real change is happening. Where is the next big opportunity? Know where to go, when to move, and how to win.

This is where the industry stops talking about gaming in theory and starts looking at the systems powering it. The tech modern gaming runs on. From data and infrastructure to product, AI and CX. Learn what works, what wins, and what comes next.

Regulation is tightening its grip, pushing the industry to constantly balance protection, performance and growth. It now shapes products, marketing and profitability, and in some markets, survival itself. Understand it, adapt to it, or get left behind.

Turn affiliate marketing into a resilient growth engine. Attribution is breaking, regulation is tightening, and platforms keep changing the rules. Learn how to drive performance in a tougher, more regulated world, and prove value beyond the click.

Note: This year, the Affiliate Leaders Summit expands into a standalone three-day event. View the full agenda, explore the speaker lineup, and get your ticket via the dedicated website.

This is where trust is won or lost. Drive growth through better transactions, smarter AML and stronger compliance. Improve approval rates, speed up payouts and strengthen player trust. Learn how to build systems that scale with regulation, not against it.

Where product meets learning. A dedicated stage for companies to present new innovations, features, and solutions through focused, time-efficient sessions. Discover the technologies shaping the industry and understand how they can be applied to your business.

Full-day, hands-on sessions designed to build practical skills across AI, marketing, Web3, and gamification. Led by expert trainers, they focus on real use cases, tools, and frameworks, with smaller groups for direct interaction and real-time application.

From SEO strategy to a masterclass in short-form content creation, the Affiliate Leaders Academy is an in-depth, intensive boot camp for affiliates who want to maximise their business and advance in the arts of acquisition, traffic and retention.

Note: This year, the Affiliate Leaders Summit expands into a standalone three-day event. View the full agenda, explore the speaker lineup, and get your ticket via the dedicated website.

Hands-on masterclasses focused on the mechanics of performance, from odds compiling and sportsbook modelling to player profiling, pricing, and reward strategies across casino products. Led by experienced practitioners, they deliver practical tools you can apply immediately.

Structured, certification-led sessions designed to build recognised expertise. Go beyond traditional content with focused pathways, clear learning outcomes, and the opportunity to turn attendance into measurable progress.

The industry’s biggest decision-makers tackle the big picture and strategic shifts across the US and Latin America, with topics including prediction markets, tribal sovereignty, World Cup 2026, and LatAm’s race to regulation.

A night of celebration like no other, bringing a Tomorrowland-style experience to SBC Summit. Back for its third year, Infinity Lisbon returns bigger than ever, headlined by global icon Tiësto, a Grammy Award-winning DJ and one of the most influential electronic artists of all time, alongside powerhouse duo Blasterjaxx. With world-class production and an electrifying atmosphere, it’s the perfect way to unwind after a successful event.

Evening networking is a core part of the SBC Summit experience. The Welcome Party is where it all begins. A laid-back evening with great drinks, good music, and a crowd ready to switch gears. Less formal, more open, and just as powerful for building real connections.

An exclusive, invite-only, two-day experience designed for the industry's top senior executives. Set in Cascais, Portugal, the summit is split between curated networking and premium experiences on day one, and high-level conference content and strategic discussions on day two. With a strong focus on quality and influence, it brings together the industry’s most important decision-makers. Please note, this is an invite-only event.

A night dedicated to recognising the very best in the industry. Bringing together leading operators and suppliers, the SBC Awards celebrate innovation, performance, and achievement across the global gaming ecosystem. It’s an opportunity to honour success and be part of one of the most prestigious evenings in the industry calendar

The Affiliate Leaders Awards celebrate the people, companies, partnerships and innovations driving the global gaming affiliate industry forward. Launched in 2025, the awards recognise excellence across the full affiliate ecosystem, from content creation and player acquisition to technology, data, SEO, media, communities and affiliate programmes.